WHAT'S IN A NAME?

If you've ever had a mortgage experience, our name probably brings a smile of irony to your face. After all, there's nothing simple about a mortgage . . . the truth is that we're taking your clients' or family's housing finance needs and meshing them with some very complex global capital markets; resulting in a home loan that meets unique personal financial circumstances . . . nothing simple about that, right?

There are thousands of different mortgage loan products out there. We're assailed with a daily barrage of mortgage advertising from all media: television, radio, newspapers, the internet, etc. Some tell you you're a chump if you don't call them; some promise rates that don't exist - at least not for you - just to get you to call. Deceptive? Confusing? . . . to put it kindly.

So what to do? . . . you wouldn't try to diagnose your own illness, fix your own teeth or repair your own modern, computer-driven car . . . you'd go to an expert - someone who knows the business - someone you can trust . . . a person who makes understanding mortgages their business, so you don't have to. That person will simplify the process and provide you with the mortgage that fits your family's needs at a fair, market-competitive price. Nothing complicated about it.

How do you choose a mortgage expert? . . . same way you choose any other professional: background, credentials, reputation, experience and finally, what's your tummy tell you when you meet them.

So why choose us? . . . While Simplified is a new company, the people behind it are not. It can be a challenge to find the right person to talk to at a large nationwide company, let alone someone willing to be held accountable. Not at SMS . . . because we're local, because we're invested in this community; because we eat, breathe, and live mortgages. Working to insure the success of our Realtor partners and home buyers, and the successful completion of a home purchase is what we do - on time, as promised. Each member of our team has been selected for their knowledge, ethics, background, training and overall excellence in our industry. Each is thoroughly qualified as an expert in the field and each deeply believes in the concept of personal accountability and never betraying the trust our customers place in us. We love what we do and we keep our promises.

Give us a call, you won't be disappointed -  that's a promise.