Location: Colorado
Submitted 07/30/12 08:39 AM

Q. How do I go about finding a selling agent as opposed to a listing agent? I know all agents can do both but some list then wait for someone else bring the buyer. I want an agent that is a seller.

 

Answer #1
Submitted 07/30/12 10:59 AM
Dick Greenberg (Elevations Real Estate - Fort Collins, CO): Broker Owner in Fort Collins, CO Dick Greenberg (Elevations Real Estate - Fort Collins, CO)
Broker Owner
Fort Collins, CO

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A.

Hi -

There's no real substitute for talking to several agents, asking a ton of questions about the issues that concern you, and checking references. Ask to see examples of their marketing materials, spend some time on-line looking at what kind of presence they're providing for their listings (Google is great tool for this - if Google doesn't know them, no one else does either), and ask them to explain in detail why they choose to market they way they do. Be thorough, and in the end, go with the one who makes the most sense to you and feels like the best fit.

Best of luck!

Answer #2
Submitted 07/31/12 05:52 PM
Diego Marin - Real Estate Solutions (Champions Real Estate Group): Agent in Irving, TX Diego Marin - Real Estate Solutions (Champions Real Estate Group)
Agent
Irving, TX

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A.

The Listing Agent is just that... an agent that "Lists & Markets" property to sell for the homeowner's they represent. A Selling agent, also known as a Buyer's Agent works with potential buyers to find property that fits their particular needs & wants as their representative.

Answer #3
Submitted 08/28/12 01:45 PM
Joetta Fort, Independent Broker Homes Denver to Boulder (The DiGiorgio Group): Agent in Arvada, CO Joetta Fort, Independent Broker Homes Denver to Boulder (The DiGiorgio Group)
Agent
Arvada, CO

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A.

I find this question to be quite insightful, because about 75% of my business is as a selling (buyer) agent and I find myself explaining to sellers why a buyers' agent is a good choice to list a house.  For instance, I KNOW what buyers are going to think when they walk into a house, more than an agent who never (or rarely) has that experience of walking into houses with buyers.  Sounds like you already understand that!

You've probably chosen your agent by now, and I wish you the best of luck.  But if you're still in the process of interviewing, simply ask the agents how much of their business comes from each side, without first telling them what you're looking for.  You could even ask that question on the phone, before making an appointment to sit down together.

Oh and, also ask how much of their business is done personally by them, rather than by assistants. In my opinion there's simply no substitute for being out there in the trenches.

Answer #4
Submitted 08/30/12 09:30 AM
Ron Rovtar (Prudential Real Estate of the Rockies): Agent in Boulder, CO Ron Rovtar (Prudential Real Estate of the Rockies)
Agent
Boulder, CO

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A.

I think you have hit on an important issue here, but you may do well if you consider what you are asking. You suggest that you are seeking an agent who is a "seller." In a way,  this is asking for a glass of water when you can have a whole lake.  No agent, even the biggest, have a lake-full of buying clients.  But together, all the agents in the general area do have a lakefull.

So, perhaps what you really want is an agent with a deep understanding of marketing. Marketing is different from selling.  It employs a set of skills that encourage positive action on a larger scale. In general, good marketers use the same information channels (real estate websites, the MLS, print ads, etc,) but make better use of those channels. They simply communicate better in photos, design and words.

That is not a "public path" behind your home. It is a "greenbelt."  The "stove and refrigerator" don't stay with the house, but the "stainless steel kitchen appliances" do. It is not an "older home," but it may have "mature aspen and blue spruce" in the yard.

Dick is correct that you should ask a lot of questions.  Since you want something more than just a listing agent, it would be wise if you gear a lot of your questions to marketing concerns. And there is nothing wrong with asking for marketing examples from the agents you interview.  Then, if you find an agent who can tell you what every word and photo is meant to accomplish. Hire that agent right now!

Answer #5
Submitted 10/15/12 09:19 PM
Pam Gordon (Keller Williams Partners Realty): Agent in Colorado Springs, CO Pam Gordon (Keller Williams Partners Realty)
Agent
Colorado Springs, CO

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A.

I hope all the above answers have helped. I agree with Joetta, I too work with alot of buyers, which has really helped with my listings, and being able to assit the homeowner to look at things through the prospective homebuyers eyes.

I also have a specific and varied marketing plan to get the best possible traffic into the house, as statics have shown that another agent is more likely to have the buyer who will purchase the property.

Wish you all the best, and please feel free to contact me with any questions, or if I can be of assistance.

Pam Gordon, ABR (Accreditted Buyers Representative)

Realtor_Pam@outlook.com

719-433-6297

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