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By Gayle Rich-Boxman Fishhawk Lake Real Estate, "Your Gateway to the Lake" 503-755-2905
(Vernonia Realty)
Comments 26
Eliminate "Should" From Your Vocabulary!Should has a connotation that is frought with negativity. A guilt-ridden word, if you will.  Years ago my very smart sister wrote this in a holiday card relating it to  New Year's resolutions. I have adhered to that simple advice consciously ever since. Ins...

By Dick Greenberg, Northern Colorado Residential Real Estate
(New Paradigm Partners LLC)
Comments 19
There have been so many excellent entries to Debbie Reynolds' contest sharing strategies for dealing with high demand/low inventory markets that it is unlikely that, rack my brain as I might, I could come up with something new, unusual and worth your time to read. But I did want to participate, s...

By Kathy Goldman, Social Media & Marketing for Real Estate
(REVA Online | SEO Boost For Real Estate, Social Media Marketing for Real Estate and Real Estate Blogging Expert)
Comments 6
Google Website Speed TestEveryone likes to go fast. We like fast cars, fast services and fast websites. How do you know how you are performing (I mean with your website!)?It looks like your website pages load fast, but are they really? Is one second really a big deal?A 1-second delay in page load...

By John Meussner, #MortgageMadeEasy Costa Mesa, CA 484-680-4852
(Mason-McDuffie Mortgage, Conventional Loans, Jumbo Loans, FHA, 203(k), USDA, VA,)
Comments 20
New Fannie Mae (Conventional) Guidelines       Fannie Mae has announced some changes to their conventional lending guidelines, effective immediately.  This is a welcome announcement as the changes make underwriting guidelines more clear, and in some cases more lenient.  They also improve pricing ...

By Anna Banana Kruchten, CRS, Arizona's Top Banana of Real Estate!
(Phoenix Property Shoppe)
Comments 25
  To Niche or not to Niche! That is the question!   All kidding aside I do believe that Niches are a very effective way to build ones real estate business. With that said I've been in the business for close to 30 years (not quite sure how that much time went by - yikes)!  I've got an established ...

By Liz and Bill Spear, RE/MAX Elite Warren County OH (Cincinnati/Dayton)
(RE/MAX Elite 513.520.5305 www.LizTour.com)
Comments 17
Jim Cheney recently asked in the Q&A section about when people prefer to blog.  The answers of course vary as blogging is a personal endeavor and we each have different demands on our time and attention.  Mix in whether we are more creative at certain times, the environment around us and a host o...

By Jeff Dowler, The Southern California Relocation Dude - Carlsbad
(Solutions Real Estate )
Comments 46
Snail Mail is Good Mail! In this age of technology many have come to rely on email, and texting, as a means of faster and more immediate communication.   And the somewhat derogatory term snail mail came into being, a dig at the pace at which the U.S. Postal Service moves our letters, cards, adver...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 11
 A special phrase that I use with many of my marketing posts is “market like you mean it.”  This has a multitude of meanings and one references cost. Marketing properly requires spending money.Online is the least expensive, and often, the most effective.  However, if one is marketing for listings...

By Ron and Alexandra Seigel, Luxury Real Estate Branding and Marketing
(Napa Consultants)
Comments 45
We often hear blanket statements about loyalty.  Quite often, people will say "loyalty is a thing of the past!"  "Loyalty is a luxury!" Or, "the only creatures on the planet who are loyal are dogs!" Loyalty is a byproduct of high trust relationships. The dictionary defines loyalty as faithful to ...

By Gary L. Waters, Broker Owner, Waters Realty of Brevard, LLC, ... a small office, delivering big service!
(Waters Realty of Brevard, LLC)
Comments 16
Okay, perhaps hate is too strong.  Maybe it is more like can't stand!   No, it is not a personal thing. No, it is not some anti-feminist thing. It is... the words, the phrase, the lack of information. In real estate the key to marketing is appealing to prospective buyers.  What do buyers seek?  W...

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 25
Negative People Will Not Make the Cut“It’s important to know who you want to take or not take with you on your success journey. Negative people will not make the cut.”Lou Ludwig Sales and Management Consultant,Success Tips, Speaker, Trainer and Author       As I see it. . . . . . . .Negative peop...

By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 39
Today everyone seems to be talking about content marketing as if it were a brand new concept, just discovered as the way to reach new customers and build brand recognition. That simply isn’t so.At least two companies were already using content marketing in the late 1800’s.  Dr. Oetker: In 1891, D...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 41
 How do you improve your marketing skills?  Marketing is a learned skill. Some have it naturally; some don’t. ActiveRain provides every member with the opportunity “to learn it.” Commenting on posts written by ActiveRain members is an ideal way to learn how to market and promote yourself. A comme...

By Kathy Streib, Home Stager - Palm Beach County,FL -561-914-6224
(Room Service Home Staging)
Comments 43
What I Learned This Week At ActiveRain ...April 16 - April 22, 2017. I learn something new every day at ActiveRain!  With this series, I try to highlight one post per day that gave me that “lightbulb” moment.  It could be something techie, something about Real Estate, about a place or person!  Or...

By Michael Jacobs, Los Angeles Pasadena Area Real Estate 818.516.4393
(Coldwell Banker Residential Brokerage)
Comments 92
Pee Pee, Poop and Not So Puny Pet Peeve Ponderings ActiveRain pal and pie provocateur Kathleen Daniels in her No Fooling Around, Let’s Get Real Contest has proposed we put our thoughts about pet peeves in writing.   I wondered about her motivation(as I often do). Hmm...For posterity’s sake?  Or p...

By Wanda Kubat-Nerdin, St. George Area Preferred Residential REALTOR®
(Specializing in Residential, Referrals & Relocation | PK Real Estate Utah South)
Comments 72
I'm better than you...Neener, Neener! Kathleen Daniel's March Contest: No Fooling Around April 2017 Let’s Get Real Contest really got me to thinking about things that really bug me in this industry when, at the same time, there are so many facets I love. That being said, here goes! One thing that...

By Ken Semler, Nationwide Custom Home Builder
(ExpressModular.com)
Comments 24
So, what do these three things have in common? While most would think not much, they actually do provide some similar benefits and at very different costs. The one thing they all do is provide a method to get exterior light to interior spaces, and each with a very different exterior appearance. T...

By John Meussner, #MortgageMadeEasy Costa Mesa, CA 484-680-4852
(Mason-McDuffie Mortgage, Conventional Loans, Jumbo Loans, FHA, 203(k), USDA, VA,)
Comments 61
Zillow Takes a Bite Out of Dual Agency "Beginning in May, 2017, Zillow Group, which includes both the Zillow and Trulia platforms, has decided to STOP accepting manual listing entries from real estate agents. What does this mean? It means that beginning in May, Zillow and Trulia will ONLY accept ...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 42
 Networking has always been a favorite method of marketing for me. Yes, it’s another “offline and very old school” method, but what a powerful way to become known and secure business.  The results have always been positive and steady flowing for me, and for that, I’ll always be thankful.Networkin...

By John Marshall - FORE!, Specializing in Golf Course Properties
(The K Company Realty)
Comments 23
Lessons Learned from a Hollywood Screenwriter - Over the years we come across a variety of different people, friends, family, acquaintances, classmates and more. Some come and go and some just seem to keep circling back around.We can learn (hopefully) from every interaction and from every single ...
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