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Are you prospects and clients having a "quality customer experience"? - 03/31/09 06:07 PM
Do you ever wonder what your customers think when they interact with you or your office? What we don't know about our clients perceptions about our service, the quality of service and the level of services we are offering can hurt us.
I invite you to put yourself or a trusted colleague in charge of this task and ask you to put yourself in your customers shoes and truly see what they see.
In my old company we often hired mystery shoppers for clients to truly evaluate a customer's perspective of their business. More often than not, they were quite … (6 comments)
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Series - Sales Tools anyone can and should use – Part 1 - 03/24/09 03:36 PM
Back from my days of training, I was responsible for helping sales managers create their own sales toolbox. Yes, it was an actual box with some of our collateral and forms but it also contained items that I will share with you that were helpful visuals and reminders on how they could approach clients and situations and feel that no matter what, they could meet the needs of our clients.
Many of my sales reps attending my training were surprised to realize that they already had everything they needed but just needed to look at the contents of their toolbox a … (8 comments)
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Are you doing these 5 simple things to make your clients and prospects feel important? - 03/23/09 11:28 AM
In one of my recent posts, http://activerain.com/blogsview/986692/What-it-will-cost-you-if-you-dont-focus-on-this-1-key-aspect-of-your-business I shared the quote from Mary Kate Ash
"Pretend that every single person you meet has a sign around his or her neck that says, "Make Me Feel Important." Not only will you succeed in sales, you will succeed in life." Mary Kate Ash
What are you doing to make your clients and prospects feel important?
I don't know about you, but I love that feeling I have when someone does something to make me feel that I'm special and important to them. I also get that feeling when I have done something for someone … (15 comments)
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Free Tool to use on it's own or in a social networking site - LinkedIn - 03/20/09 09:33 AM
Have you heard about this cool tool/feature that you can use either on it's own or via one of the great social networking sites you may be using already - LinkedIn?
Want a place to:
Store files Share files Keep track of your "to do" list The solution is: Huddle.
No, I'm not talking about a football huddle when a team gathers together in a tight circle to strategize and motivate each other for the next play on the field.
I am talking about a secure, online workspace that allows you to store, share files (documents, graphics and videos) and ideas and … (11 comments)
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Is "4" your lucky number? - 03/17/09 07:23 AM
You've heard the phrase "Luck of the Irish." This saying refers to the fact that the Irish people have come out of much adversity and have come out of it on top. Some say it's due to luck and others say it's perseverance. (Knowing my father and many of his friends that came to the U.S. from Ireland, I think it's a little bit of both.)
Before I get into how "4" can be your lucky number, I thought I'd share some facts about St. Patrick's Day that you may or may not know:
Some Irish History and Facts:
St. Patrick's … (22 comments)
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What it will cost you if you don’t focus on this "1" key aspect of your business... - 03/16/09 02:20 PM
Here's the scenario:
Prospect calls or emails with a request about your services.
You prepare information for them.
You wait for a response
And you wait
And you continue to wait
You follow-up with an email or call
Perhaps you hear they haven't gotten to look at it yet, or you just get their voice mail or you simply send an email with no response back.
Sound familiar?
Unfortunately, this is the case for many of us that provide services and receive inquiries about our services via our websites or email. We receive a request for information and contact only to … (16 comments)
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You too can make a positive difference to your clients (and your business) this simply… - 03/13/09 12:48 PM
Did you ever watch the show Frasier and do you remember his famous tag-line from his radio show "This is Dr. Frasier Crane, I'm listening."
I love that line and it got me to thinking about the Art of Listening. Many of us think about ourselves "I'm a great listener" but are we really?
Do you often find yourself thinking about what you're going to say next instead of truly listening to the person speaking? I think we're all guilty of that from time to time.
I've also read a lot of posts lately on the subject of listening and … (44 comments)
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Here’s a quick and easy way to Satisfy your clients… - 03/11/09 11:28 AM
Great news! You have a listing appointment on the property you have been wanting to represent and you work hard on creating a CMA report that will detail all the comparables for the local area and recommended pricing for this home but are you missing another important piece in this report?
I'm talking about an important aspect for many people making the decision to sell their home which is how and where are you going to market my home to get to my desired outcome - to see a sold sign on my front lawn?
What kinds of information should … (69 comments)
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40 years of lessons comes down to 1 realization... - 03/06/09 05:19 PM
I think it's safe to say that we've all learned many hard and valuable lessons throughout our lives. Have you ever truly reflected on them? Was there 1 key moment, event or person that truly made a difference in your life and helped shape who you are?
Today I'm celebrating the BIG 40, I wanted to share with you some of the top lessons I've learned over the past 40 years. We all live in different parts of the country, have different childhoods and experiences and then of course there are many of us that seem to live parallel lives. … (17 comments)
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Time Sensitive - what is your real estate license worth? - 03/05/09 08:28 PM
Spring is often a time for cleaning our homes, shedding those heavy coats and the breaking free from the confines of our homes as we prepare for spending more time outside than inside. I can't wait!
With that thought I would like to discuss a problem and offer a solution to an all too common problem facing many businesses, our offices and our lives - disorganization(ewww - I know an ugly word - sorry stagers.) When I think of "spring cleaning" I imagine getting rid of and donating the things I no longer need. (I actually did it this weekend … (27 comments)
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Want a unique and creative way to get an important message to your clients? - 03/04/09 10:56 AM
I'm always looking for new and creative ways to stay in touch and reach my clients with important information and I share many of these creative ideas with my clients to ensure that one of the most important groups of people, their Sphere of Influence, receives regular contact, communication and information from them.
In my last post, many commenters (I won't name any names) mentioned that they need to do a better job with reaching out to their Sphere of Influence (SOI) and so I thought I would give you a real example of how you can do that simply and … (18 comments)
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Unlock 3 simple marketing secrets that will make a difference to your success - 03/02/09 06:34 PM
"The only place where success comes before work is in the dictionary." - Author Unknown
I often read many blog posts and receive comments and questions from individuals wondering where and how they should focus their efforts when it comes to marketing.
Sure, I could, and have, provided you with many marketing ideas, strategies and tools throughout my blog posts on where you can focus your marketing efforts. But as we all know, marketing efforts and their results are just as unique as the person doing and managing them - because they are truly related to your marketplace, your ability … (84 comments)
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Anne Marie Malfi, Real Estate Marketing Consultant/Virtual Asst, Bucks County,PA
Yardley,
PA
More about me…
Malfi Marketing Solutions ~ for real estate professionals
Office Phone: (267) 793-0373
Email Me
A “Marketing” Virtual Assistant that will partner with you to increase your online and offline marketing. This blog is where I will share everything from helpful marketing, branding, time management tips and solutions to tons of advice, motivation and inspiration so that you are working smarter - not harder! I look forward to getting to know you and your business more.
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