user experience: Spring Cleaning, Screaming Me, and Other Special Offers
- 04/09/09 08:15 AM
Spring has hit my city! The palo verde are in bloom, the weather is warm - which all means it's time for a thorough house cleaning to clear out the winter dust and clutter.It also reminds me to do the same with my blog.I've been working on some course materials for a new social media designation, a group I'm honored to be part of. It's all based around the concept of leveraging these tools to engage with real people. So every once in a while, I like to go back to my site and my blog and make sure that's what … (4 comments)
user experience: Making a Good Scent Trail
- 11/28/08 08:55 AM
I firmly believe that if you show your web visitors the right information at the right time, they'll love you for it. But in order to do that, you need to understand a little bit about how people behave online, what they see and do. There was a study done a while back, the Lincoln Study, by Jared Spool, where they gaged user's confidence and success in finding something online, to try to figure out why some sites consistently are good at helping people find their target content and some just aren't. Among other interesting discoveries, they found that when users … (10 comments)
user experience: Getting the Most out of the Listing Router
- 10/30/08 08:07 PM
I’ve been watching the new Listing Router roll out across ActiveRain, reading the various explanations and reactions from the community. As a successful real estate blogger and proficient user of AdWords (Google’s Pay-Per-Click system), I feel there are a few aspects that I haven’t seen addressed. If you’re concerned that you’re buying ‘clicks’ that will never be ‘clients,’ you should address these four issues when you set up and use Listing Router. Let’s start with the big one that I haven’t heard anyone talking about yet: It’s all about the user. How a web visitor enters and experiences your site will … (60 comments)
user experience: What’s an IDX and How Do I Pick One?
- 10/30/08 01:37 PM
This question has been flying around lately. An IDX is a just way of showing listings online. That’s it. IDX is an Internet Data Exchange – the MLS is exchanging data, over the internet, with others. Most MLS’s are willing to provide a raw data feed – like a big text file - of the MLS listings to people or companies that can write programs to take all that data and put it into a pretty MLS search. Some MLS’s provide a free version that you can put onto your site, which usually involves copying and pasting some code into the … (4 comments)
Spring has hit my city! The palo verde are in bloom, the weather is warm - which all means it's time for a thorough house cleaning to clear out the winter dust and clutter.It also reminds me to do the same with my blog.I've been working on some course materials for a new social media designation, a group I'm honored to be part of. It's all based around the concept of leveraging these tools to engage with real people. So every once in a while, I like to go back to my site and my blog and make sure that's what … (4 comments)
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