marketing: Countrywide Acquired By Bank Of America - 01/11/08 03:54 PM
In what will probably be the biggest merger of the year in the mortgage industry, Bank of America has purchased Countrywide Financial Co. at the tune of $4 billion. I have blogged about the various articles that have been released today about this acquisition in my Loan Officer Tips blog. I would love (8 comments)
marketing: Update MY Secondary Blog - 01/09/08 09:33 PM
I wanted to briefly let you all know that I have updated my Loan Officer Sales and Marketing Tips blog. I went a little off topic in the past post with the concept of The 3 F's of Sales, but I am back on track with the Pre-Qualification 2.0 Series with (3 comments)
marketing: New Blog Started - 01/08/08 10:44 AM
Hi Everyone! I wanted to give you all a quick update on my blogging world. Even though I love the AR community, I was asked by a couple of people within the industry to start a secondary blog about Loan Officer Training. So, I have started the Loan Officer Marketing and Sales (2 comments)
marketing: Print marketing...lost cause, or still a Golden Goose? - 09/14/07 11:43 AM
I wanted to get your opinions on some marketing ideas: Over the past several months, I have been organizing marketing activities with Realtors, attorneys, insurance agents, etc... What I hear (at first) when I approach another professional about print marketing is a negative attitude and a firm belief that print ads are (3 comments)
marketing: What does it take? - 09/13/07 09:21 PM
This is the age old question in Real Estate. In a previous blog, I asked what everyone was doing now to compensate for the lack of continuity in the market. So, these next couple of questions are really meant to tickle your brain a little and get you thinking about your (3 comments)