real estate marketing techniques: Clients Will Remember Your Telephone Number Forever - 09/14/09 05:31 PM
My wife wrote about this a while ago, but I think it's worth a re-visit, since we have had so many new ActiveRainers sign up since then.
This post is about the Vanity Telephone number. I think any mortgage broker or Realtor is going to find this post very useful.
So … (71 comments)
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real estate marketing techniques: Create Your Own Font! Win Friends, Impress Clients! - 10/07/07 12:28 AM
I just read a post by Jeff Turner a few minutes ago. While Jeff's writing is always good, the thing that really caught my eye was a graphic he created. (Digital photography and art is just one of Jeff's many talents.)
Anyway, Jeff had a graphic that had some printing on it … (54 comments)
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real estate marketing techniques: The Best $35 You'll Ever Spend - 06/13/07 02:28 PM
Are you still providing your cell, office, fax and home numbers to clients? Do you ever miss calls that you wish you could take? If so, you really need to read this post!
This is one of the most useful, most professional things you can do for your real estate business and it is … (51 comments)
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real estate marketing techniques: $700 Home Improvement: Sound Staging Your Home - 06/04/07 02:23 PM
I recently had some guests over for dinner. When I gave them the obligatory "house tour", the ladies remarked that my home was "just like a model [home]"
But it's not what you think. I am not writing this post to brag about my so called "model home", but to tell my readers about … (27 comments)
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real estate marketing techniques: Got Favorite Blogger(s)?: Never Miss A Post Again. - 05/12/07 02:51 AM
This post is going to be a bit technical and might even be intimidating. Don't let this scare you, no matter how new you are! Because first I'll tell you about all of the wonderful reasons that you should use this post to your advantage. Then, I'll explain how to set … (25 comments)
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real estate marketing techniques: Vanity Phone Numbers Add Professionalism - 05/02/07 11:08 AM
When it comes to a competitive business, like sales, we all probably know that we need to distinguish ourselves from the competition as much as possible.
Personally, it is my belief that demonstrating professionalism is the key to doing well in Real Estate and Mortgage sales. Of course, everyone reading this blog already … (20 comments)
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real estate marketing techniques: Good Promotional Give-Aways for Realtors - Best I've Ever Found - 04/28/07 12:21 PM
Quick sidebar- For those that subscribe to this blog, please take note of the URL (in your "address" window) and the title of this blog: Good Promotional Give-Aways For Salespeople. Using my "first four words are most important" technique- I have a URL and a post title that is perfect for those … (19 comments)
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real estate marketing techniques: Search Engine Experts: Buyer Beware! - 04/23/07 04:32 PM
Today, we are going to talk about search engine optimization and, more importantly, the many con-artists that have made this concept as slimy as...well, probably as slimy as the mortgage business can be. Heh-heh.
If you are a Realtor, chances are you have been contacted by somebody offering to "get your … (26 comments)
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real estate marketing techniques: Hot Leads Calling You Today- Really! - 04/14/07 11:32 AM
This is a pretty good tip for online marketing, but you don't even need a website. In fact, I almost hate to put this one out there, because I really don't want to give my Arizona mortgage competition any advantage. Seriously. If you are reading this and you are an Arizona … (32 comments)
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real estate marketing techniques: Trademarks and Slogans - 04/13/07 06:55 PM
Whether you are a salesperson who receives a 1099 as a self-employed "contractor" or a broker with fifteen locations, you may someday wish to or need to file a trademark application.
Of course, I have to tell you that this article is intended to provide general information about trademarks. It cannot substitute for advice provided by a licensed … (23 comments)
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real estate marketing techniques: Men Surrounded by Women! Ladies: Make Friends and Network. - 04/11/07 01:10 PM
Men: if you stop reading this after the third paragraph, a curse will befall you. Nothing too bad, but I will curse one of your automobile tires so that it's a little low on air and you'll have to stop at a gas station to add pressure very soon. Also, the … (15 comments)
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real estate marketing techniques: Great Closing Gift - About Ten Bucks! - 03/29/07 11:43 AM
First of all, I promise this is not SPAM. I am not getting paid for this endorsement, nor does the company I am going to be addressing have an affiliate program.
Quick sidebar: For those that don't know, an affiliate program is, in a nutshell, when you supply a link to a product on … (21 comments)
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real estate marketing techniques: SEO Opinions are like, well... - 03/26/07 11:43 AM
About a week ago, I posted an article entitled "Reciprocal Linking Meanies." Basically, I debunk the widely-spread, wrong idea that one needs reciprocal links and I prove it. I knew there would be at least one new green SEO out there who would not like what I had to say, but would- inevitably- … (12 comments)
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real estate marketing techniques: Top Agent SEO >> Top Reciprocal Linking Meanies - 03/20/07 01:14 PM
First, "Top Agent SEO": Read the silly ramblings of someone brand new to the SEO business in the "comments" section of this post. The SEO of Top Agent SEO wants your money. I hope his clients Google him before using this "top SEO."
Check it out folks. On the left you will see a … (112 comments)
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real estate marketing techniques: Real Estate? Mortgage Broker? Pick the right URL! - 03/04/07 03:38 PM
Although I am a mortgage broker first and foremost, my education and academic experience would actually suit me better to be a computer nerd. It's just that I find this computer-type work so damn tedious! I like people! I don't want to sit in front of my computer all day.
I do still … (13 comments)
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real estate marketing techniques: Amazing Google Results! And a Sexy New Profile - 02/26/07 09:10 AM
It's not even close to being done, but I am jazzing it up. Check out my new Arizona Home Loans page (in a new window) and then read why I am going to spend as much time on that as I do blogging.
And yes, I realize I am no artist, but the profile … (26 comments)
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real estate marketing techniques: The Best Way to Exchange Links - 02/22/07 10:09 AM
Do you want your site to be on the elusive Page One of Google(r) when someone searches for a Realtor in your area? There are many ways to achieve good search engine rankings, but, by far, without a doubt, the best way to get your site to be number one is … (26 comments)
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real estate marketing techniques: Super-Effective, Cheap Marketing- Really! - 02/20/07 11:56 AM
I've been doing this whole real estate and mortgage thing for a number of years- both here in Arizona and also Michigan (where I started). Like most of us, I believe I've seen it all when it comes to marketing. Ya got yer door hangers; ya got yer homes magazines in … (39 comments)
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