Lori Ballen, Digital Marketing Strategist specializing in Search and Social - Las Vegas Real Estate Business Owner

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Real Estate Agent - Keller Williams Las Vegas - S.0075212
You may not be familiar with Lori Ballen, Ballen Brands, or The Ballen Method - but I’m almost certain one of your respected professional peers is. Someone you know likely knows my name. Talk to your associates, your friends in real estate, and ask what they know about the Ballen name. I’m confident you’ll be intrigued. My reputation wasn’t crafted by accident, irony, chance, or luck. I earned respect (and rewards!) the hard way. Using the stepping stones I’ve spent more than a decade constructing, you, too, can build your success story in business. I share my failures (and my win/wins!) to help you succeed.
RECENT BLOG POSTS
Using a heatmap can guide you on how to create the best webpages for your visitor. In this lesson, we will feature the heatmap tool Hotjar.WATCH THE VIDEO ON HOW TO USE HOTJAR AND YOUR HEATMAP​The success of your website today is based on the user experience. This success depends on visitors bein...
02/06/2017
Look. We all like a pat on the back, don’t we? A high five. A “Job well done!”. But in business, these kudos can go a lot further than a feel-good warm fuzzy – especially when it comes to real estate agent reviews. In fact, in today’s business, the ratings, reviews, testimonials, and referrals we...
02/03/2017
While both terms are used interchangeably, there are important differences between the two and how they are used. Use this information to help define SEO SEM for your business as you use them together to build successful ad campaigns, increase website traffic and search engine rankings. Search en...
02/03/2017
IF YOU’VE EVER ASKED YOURSELF WHAT IS A PERMALINK, THIS IS THE PLACE FOR YOU.If you haven’t ever heard of a permalink, you’ll want to read this article and learn more about it.A permanent static hyperlink (active link you can click)  to a particular web page or blog entry is known as a permalink....
02/01/2017
Introduction | 7 Steps to Creating Blog Posts to Generate Seller Leads OnlineUsing content to draw website visitors and gain search engine ranking is not a new concept. But that doesn’t mean it’s easy to execute. One of the most noteworthy aspects to blog publishing is consistency. If not once a ...
01/26/2017
  In this Agent Success Series interview, Lori Ballen interviews Jordan Matin. Jordan is a 5th generation portlander and leader of the Matin Real Estate Group. With nearly $30m in production for 2016, and growth from 2 agents to 9 team members, Matin Real Estate is poised to close $60m in volume...
01/13/2017
 Not knowing SEO could be one of the most damaging attributes of your new year. We live in a digital era where anything and everything is found online. Most people don’t pick up a phone to talk. Instead, they whip out a smart phone and Google it - even when shopping real estate. Does Google know ...
01/10/2017
WHAT IS FACEBOOK FOR YOUR REAL ESTATE BUSINESS?Facebook isn't just for friends and family; it's a great resource for growing your business online. What began as a social hangout for friends and family has evolved into a powerhouse for business pages, paid advertising, shops, and more. Here's what...
01/07/2017
The media is rife with advertisements telling you that unbelievably low mortgage interest rates are in the palm of your hands. Unfortunately, in many cases, borrowers find out that they only qualify for interest rates that are one to two percentage points higher than the average rate. So, what gi...
01/02/2017
 Real estate Facebook pages are not new, nor is the concept of generating real estate leads online with social networks. But now Facebook is rolling out an all new way for you to get more leads! What is Facebook Shop?Facebook Shop is a new feature available directly in Facebook business pages.If ...
12/31/2016
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Lori Ballen

Digital Marketing Strategist
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