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virtual assistance: Cash In With E-Newsletters - 05/19/11 12:43 PM
When I want to order pizza, I get on my laptop and google “pizza.” Next, I decide which local shop has the best selection, the best reviews, and the best deals. That shop gets my business.
Likewise, when I decided to buy my current home, I got on my laptop and googled “real estate in The Villages, FL.” Granted, I did spend more time researching in this case, but the process was the same as making my pizza choice. I found sites of realtors who had the best selection and the most user friendly way to view the selections. I read … (0 comments)
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virtual assistance: Hit Or Miss With Email Response - 05/12/11 12:29 PM
Communicating by email to potential clients is one of the most inexpensive and effective methods of cultivating relationships and sales in today’s technology. However, there is a “catch.” Email communication must follow some basic ground rules or it will backfire and actually turn potential clients away. Many agents spend large portions of their marketing money for web sites and auto responders, thinking that they are ahead of the game, but this is true only if the auto responding is managed well.
When answering an email request from a potential client, pay attention to the following tips:
The delete button is hit … (0 comments)
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virtual assistance: Use Marketing Money Wisely – “Farm” Rather Than Prospect - 05/09/11 11:24 PM
The terms “farm marketing” or “farming a market” in the real estate business typically mean picking out a geographic area such as a small town or subdivision and becoming the expert for that area - the “realtor of choice”. Farm marketing might also mean directing marketing efforts towards a certain demographic group such as a specific income range or young families, or focusing on specific sales-types such as expired listings or for-sale-by-owner properties.
Prospecting, on the other hand, means sifting through the dirt here and there trying to turn up a gold nugget. It is the shotgun approach – scattering marketing … (3 comments)
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virtual assistance: Consider Facebook For Cost Effective & Successful Targeted Ad Campaigns - 05/05/11 04:31 PM
How many times have you wanted to run an ad online but didn’t want to pay the premium fees that many companies are asking these days? Have you thought about placing an ad, but didn’t want to waste money if it wasn’t going to your target market only? Or have you ever wanted to just try out a paid ad for a week or so and see how it works? All of these things are possible with Facebook Advertising.
As a virtual assistant experienced in marketing, I tell my clients they need to be visible on Facebook and to have … (2 comments)
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virtual assistance: Straight From A Virtual Assistant: A Great “Audit” For You - 04/28/11 04:44 PM
We all know what it is like to have our work scrutinized . . . the dreaded audit. The word can make you cringe just saying it to yourself. An IRS audit, employers auditing your past work, your family auditing the choices you make and the things you do, etc.
At Best Agent Business, our Listings Inbox Team does a “good kind” of audit. We bet no one thought there was even a GOOD type of audit, but we audit the work our real estate clients send us before they ever see the finalized product. We are the eyes … (0 comments)
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virtual assistance: There Is A Perfect Virtual Assistant For You - -But Where? - 04/26/11 03:41 PM
Before you even begin the search for this perfect assistant whom you’ll probably never meet face-to-face, you must decide WHY you need her/him. What do you need assistance with? Start brainstorming – take a piece of paper or open a blank document on your computer.
Without stopping to think about details do the following:
Quickly make a list of the things you hate to do in your business.Now make a list of things you don’t mind doing, but they are time wasters – they are not at the core of what you should focus on. Next make a list of … (0 comments)
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virtual assistance: Finding Your Niche and Making It Pay - 04/21/11 10:09 AM
Marketing your business can be fraught with many dangers all too often caused by simple mistakes. One of the most frequent mistakes is trying to spread your marketing dollars out over too much of the population. On the other hand, you may do the reverse and not market your business at all. There is a much better way –finding your niche.
Niche marketing allows realtors or any business owner to get the biggest return on their marketing investment. Focus on being the best realtor in the world to the market that makes the most sense. Your marketing dollars will be … (3 comments)
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virtual assistance: Don't Put the Cart Before the Horse - 01/20/11 01:00 PM
Old timers used to call it "Putting the cart before the horse"... referring to when something that should come second is put first.
Was that typical of how you first started out in the real estate business? You got your license, found an office, hooked up the phone lines, printed business cards and presto - you were in business? But were you really "in" business or were you simply "a" business?
Without a marketing plan, you are "a" business. What is your mission, what are your goals, and how can you reach them? Undoubtedly, you thought some about these things, … (0 comments)
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virtual assistance: Don't Surrender Your Identity To the Competition - 01/13/11 12:02 AM
Identity theft is a huge problem today, as crafty thieves work in person and online to become you though they're not. You certainly do not want to voluntary surrender your identify. Yet, every day, real estate agents sacrifice themselves by allowing themselves to blend into the competition or worse, disappear entirely. Why? Because they fail to develop distinctive logos and marketing materials that them apart from the crowd.
Great graphics can give you the marketplace presence you need! Even if you are just getting into the business and setting up your office, you need to think about how potential clients will … (2 comments)
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virtual assistance: And the Survey Says.... Write Your Goals for 2011 - 01/04/11 05:14 PM
If you had to fill out a survey for 2010, would you check off the year as:
__ Great, couldn't have been better!
__ Good, but there was room for improvement!
__ O brother, thank God it is 2011!
You may want 2011 to hold more of the good successes you had in 2010 or you may want it to be much better. How can you make this happen?
When you try to answer that question, you must realize that if you tend to go day to day, you may not be able to figure out how it to replicate success … (2 comments)
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virtual assistance: Have More Leads Than You Can Handle in 2011 - 12/26/10 12:39 PM
As we cruise into the week after Christmas, you may be thinking of way to improve your business in 2011 after assessing ways to improve on 2010. Even if you had a great year, there are ways to tweak your systems in the new year an make better use of your time. Wouldn't you like to have more leads than you can handle and a way to handle them too?
Calling can be tedious and most agents tire of it quickly, but the truth is that if you are not calling, you are leaving thousands of dollars on the table by … (0 comments)
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virtual assistance: Contest Marketing - And the Winner is You! - 12/24/10 12:09 PM
Are you a real estate professional who is struggling to find leads? Are you new to a market and looking for a way to build a client base? Thinking "outside the box" can not only generate leads, but can start or grow your client database with minimum of time and investment.
Monthly contests are an excellent way to get your existing clients actively involved and responding to your efforts. The contests do not have to be difficult or expensive. You can create a fun, simple contest as big or as small as you would like, as often as you would like. … (4 comments)
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virtual assistance: Remember Your Clients with Holiday Marketing - 12/23/10 09:55 PM
During the holidays, it seems everywhere you turn, businesses are using a variety of techniques to relate to customers and deepen their business relationship. Okay, so now it is Christmas, which is celebrated in most areas. If you serve a variety of cultures, you might want to go with a happy holidays theme, but you can develop a marketing strategy over almost any holiday. President's Day, Valentine's Day, Fourth of July, Halloween, etc. can provide a theme.
Are any of these days intrinsically tied with real estate? No. However, any day can serve as a focal point for contact with your … (2 comments)
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virtual assistance: Santa Delegates for Success – What About You in 2011? - 12/22/10 11:40 AM
As real estate virtual assistants, we stress that delegation is the key to success for top agents and those who hope to be so. At Christmas time, if you are wondering whether to do this in the new year, take a look at the master delegator. Santa has this title, hands down.
Here's the facts. From September on, Santa is a dominating figure in advertising. Though in the past, he wasn't seen much until after Halloween, now he competes with costumes for shelf space, and soon dominates the scene. Then the toy ads start. Miraculously, Santa is hard at work … (0 comments)
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virtual assistance: Give Your Contacts a Holiday Jingle - 12/19/10 10:41 PM
Over the last week or so, we have been talking about making email contact with your clients and others in your data base. As the year comes to an end, think back....when was the last time you touched base with your past clients and SOI via phone? Your past clients and SOI are perhaps your best marketing tools. Think back to that old shampoo commercial, she'll tell two friends and they'll tell two friends and so on and so on and so on.... If you were looking for property, would you choose someone from a newspaper, of would you take … (2 comments)
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virtual assistance: Grab Some Attention with Hand Addressed Envelopes - 12/16/10 01:01 PM
Did you know that U.S. mailboxes are inundated with over than 100,000,000,000 pieces of junk mail each year? That's more than 800 pieces per household! It's a fact: junk mail alone here in the United States accounts for one-third of all the mail delivered in the world. Landfills are filled with 44% of that unopened mail and we spent wasted hours dealing with it all.
In this age of mass marketing, junk mail addressed to "Current Resident" often fills our mailboxes and without exception ends up in the trash. Some companies use a cursive font to make it appear that the … (2 comments)
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virtual assistance: Elf Yourself Into Your Clients' Hearts - 12/14/10 09:51 PM
Have you ever gotten an email that just made you laugh out loud? It may not have started out the best of days but once you received that email it just made you smile a little brighter the rest of the day?
You can bring a smile to your clients' faces and extend some holiday cheer all at the same time.
The Client Marketing team at Best Agent Business would love to create an "Elf Yourself" video personalized for you to send to family, friends and clients. Just take a moment to view an example of a video we created … (2 comments)
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virtual assistance: Fly with Us: Fly the Friendly Skies of Best Agent Business! Pt 3 - 12/12/10 10:34 PM
When you are ready to fly the friendly skies yourself, you might check out Priceline.com or go to an airline website for the best price and schedule. Or maybe you have a favorite airline that you choose regardless of price. One thing is certain, every airline wants to think that they will offer you the friendliest of the friendly skies. Fly with us, they say.
They advertise their specials. They offer frequent flyer miles, and if you get the right credit card, you can even claim mileage rewards. Once you've flown on a particular line, you receive frequent emails from them. … (2 comments)
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virtual assistance: Don't Put Your Email Marketing on Autopilot - Fly the Friendly Skies of Best Agent Business! Pt 2 - 12/09/10 09:27 PM
In our previous blog, we talked about how airline crashes often result from developing pattern of laxness. To counteract this, the crew must go back to basics and conduct themselves as if they are on a training flight where absolutely nothing is left to chance until the bad habits are no longer the norm. Everyone on the crew, from the pilot down to the flight attendants must move off autopilot.
In business, especially when website packages and other leads management programs include handy drip email programs, it is easy to fall away from the good habit of making a quick, personal, … (0 comments)
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virtual assistance: Is Your Marketing Making You Invisible? - 12/01/10 11:59 PM
Invisble men have long been the invention of science fiction writers. Sci-fi movies abound with other worldly creatures that can’t be identified by us “mortals. We leave the theaters or put down the novel knowing that – thankfully - only the media developed such a creature and we can relax.
But when it comes to your marketing – are you the Invisible Man in your area? What intriguing in science fiction is frustrating in real life.
Marketing is a critical aspect of every successful business venture. Without marketing, a company or individual loses visibility among consumers. Without visibility, … (2 comments)
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Steve Kantor - Best Agent Business - Virtual Assistance
Bethesda,
MD
More about me…
BEST AGENT BUSINESS
Address: 7706 Oldchester Road, Bethesda, MD, 20817
Office Phone: (202) 297-2393
Email Me
Real estate virtual assistant, virtual assistant, virtual assistance, part time virtual assistant, real estate, unique talents, part time workforce, stay at home mom, work at home job, listing services, closing services, blogging services, social networking, database clean up, graphic design services, marketing services, website design, website analysis, lead generation, calling services, lead management, book publishing
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