selling homes in santa rosa: Migration of workers--Affordability and Jobs are KEY. - 11/14/16 10:34 AM
Here in “Northern” California, especially the “Bay Area” of San Francisco, job migration is following two trends: Jobs AND Affordability of Home Prices. My county, “Sonoma” is in the heart of the greatest wine region in the world. The counties of Sonoma, Napa and Mendocino produce outstanding wines rivaling old growth estates in Europe. They are all very desirable places to live but proximity to the Bay Area is key for many job seekers. The above map shows those counties where “migration” has picked up considerably.
  San Francisco, though the highest priced real estate market, is drawing over 4041 from Santa … (0 comments)

selling homes in santa rosa: Not all home sell! Good news for Buyers--Reality for Sellers. - 10/17/16 11:55 AM
Many Buyers AND their Realtors, are still buying into the multi-offer, way over asking price market. I’ve been tracking our market here in the “Wine Country” of Sonoma County (2nd county above the “Golden Gate” and we are seeing a distinct “Shift”.  If you refuse to know your market numbers you are committing malpractice. How can you advise your clients on the proper pricing and strategy when you do not follow the market and its trends? I’ve had many buyers tell me homes come up and fly off the market. They think all homes sell in two weeks. Realtors are aiding … (2 comments)