Yours truly, Bill Cherry

Real Estate Agent - Keller Williams Dallas Premier - 0124242
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One of the troubling issues that seems to crop up a lot more than it used to, is finding myself doing a co-op sale with an agent who, frankly, doesn't know what he or she is doing. And I have found that it has little to do with the amount of business they handle every year, or whether they became...
   Real estate agents were often thought by their clients to have a substantially broader knowledge of homes and buildings than they did. "Is this foundation OK?" a client vack then might ask.  And the agent would probably respond, "It looks fine.  It doesn't appear to be unlevel." Of course the ...
                                The front side of one of my jumbo postcard mail-outs. There are a couple of agencies here in Dallas that spend many, many  thousands every month advertising themselves and their agents in fancy magazines. And then there are the national franchises that, in the main...
The other day, I posted a blog in which I mused how the NAR and the various member associations seem to have no particular competency requirements of members and no way to test their ability. (Yesterday's Blog)Perhaps I am wrong, but it appears to me that once you have satisfied the licensing req...
 The National Association of Realtors, which most residential agents and brokers are members of, has as its primary goal providing the ethical behavior it expects of members, and doing its best to make certain that the members follow them. I wonder if a case couldn't be made that it is unethical ...
It's interesting for old timers like me to reflect on how the residential brokerage business has begun to become fractured over the recent years. A good deal of that is the direct result of the creation and proliferation of real estate franchises. They were significantly helped in accomplishing t...
 Real estate companies have been overtaken by the sub-companies that operate under the flagship name -- Team Joseph, etc. The brokerage company's name is no longer as important to the public as it once was. Somehow a decision was made that dual agency was evil, even though thousands upon thousand...
A PIANO CANNOT WORK WITHOUT THIS PART There is a natural priority to business transactions that merchants often either overlook or get in the wrong order. Piano builders learned a similar lesson about their product years ago. When a key is struck, the hammer must move forward, strike the strings,...
 The Fate of Old Spice By Bill Cherry Galvestonians, Marie Hutchings and her sister, Billie Levy, founded and ran Galveston's annual December event, The Family Dance. It began in 1949, and continues today. It's kind of weird. It's a club with a once a year event. The purpose is to get members and...
 I've never had much luck sending referrals to others.   I've received many referrals over my career, and I think it's because by reputation I handled them with kid gloves and I had the title company pay the referring agency at the same time they paid me. I've posted here before that I suspect at...


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