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blogging: 5 Tips to Getting Your Real Estate or Mortgage Blog to Generate Leads - 12/18/08 01:07 PM
There are very few great real estate blogs on the Web. But, what does "great" really mean? For most that use the term it probably refers to the appearance, traffic, or lively industry banter in the comments section. I challenge you to change your definition. Start making "great" mean I actually generate sales and closings.It is really easy to get side tracked by false indicators of Web/Blog success. Let's make our metric really simple--generating the right traffic, traffic that generates sales leads. Here is my 5 step K.I.S.S formula:1. Keep it local. By concentrating your blog content, pictures, and context local … (44 comments)

blogging: Blogging, Make It an Open Invitation to Customers - 12/13/08 06:56 AM
Blogging is simple way to boost sales. If you design your blog to be an open invitation into your business you will immediately accomplish two of the main ingredients to a sale--trust and accountability.Blogging brings your customer into your business--not the lobby, but the chair next to your desk, the break room, the closing room. This is the relationship Internet customers want--demand. They want to know who they are working with and assurances that you will be accountable to there needs. Trust in BloggingBlogging the right way is more important than blogging. Don't use dry PR-speak, eloquent prose, or marketing hyperbole--be … (6 comments)

 

Bill Rice

Flat Rock, MI

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Kaleidico.com

Address: 15005 Telegraph Rd, Suite 200, Flat Rock, MI, 48134

Office Phone: (734) 775-4487

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Commentary on the mortgage and real estate market, blogging, social media, and marketing/lead generation.


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