Jason LaVanture's (bluelavamedia) Blog

Ok, so you are out shopping for insurance for that nice shiny new Ferrari you just bought yourself off that sweet deal from last month (ok... this is a dramatization) and you want to make sure that your investment is in the right hands. You have a choice of two insurance agents in town (it's a sm...

In this economy of intense competition, it is easy to get stressed out at the thought of learning new techniques to getting real estate listings and virtual tours out in the public eye. But, there is no need to completely abandon traditional marketing strategies. The best advertising and marketin...

Are you ready to completely dominate the search engines? Would you like to be the #1 ranking virtual tour company or real estate site in your market? If you answered yes to either of those questions then you are ready for the all NEW RTV SOCIAL IGNITION SYSTEM! We have been very busy testing this...

The following video is a quick 2 minute overview of how to import bookmark files into delicious. The video quality is not that great because i made it rather quickly, however if you need to know how to upload a back-up file or import a bookmark file into delicious then this 2 minute video will sh...

Business card sized CD's have been around since the late 90's, but just recently they have become a tremendously popular marketing tool for several RTV virtual tour companies. Business card CDs make great promotional tools for trade shows and especially as hand outs for sales and marketing use. T...

The days of Googling your keywords to measure the effectiveness of your SEO strategy are coming to an end.  According to Bruce Clay of PubCon, there are big changes in ranking. In the name of Top Shelp Organic SEO, Google is tuning into the specific behaviors of individual users to serve up more ...

No matter what type of information your website presents, it is important to get your website properly indexed by Google. While there are many other search engines on the web, Google holds the lead for searches at 71.86% as of October 2008 (Source: Hitwise). To get properly indexed, you have to t...

If you have been looking for a way to quickly fill your social network with like-minded individuals, look no further than twitter. With small 140 character updates, you can grow your social network like never before possible. Here are some neat applications and websites to help you get started us...

Rently, one of our RTV virtual tour providers sent me an email asking me how to use anchor text in their AR profile and blog. So what is up with anchor text? Why is it so important? Anchor text tells robots and search engines what the web page you are linking to is about. It also helps with what ...