| |
bob mctague: Take Your Own Photos... Please! - 01/06/12 11:02 AM
Today I was reminded by one of my "pet peeves" in real estate. So, the morning started off as usual, getting up a 6:30 AM.. getting the kids ready for school, re doing a science project for my son (Don't ask...), a quick breakfast, and checking my email before heading to my real estate business.
Great! A flow of new leads and another new buyer wanting to see a home on the weekend. Wow, this house looks fimilar... Looking it up on the MLS, indeed it looks really fimiliar (This was an EXPIRED listing of mine, that was re listed by … (2 comments)
|
bob mctague: Bait and Switch... You Decide? - 12/19/11 10:02 PM
It seems like every time I turn around, I am amazed to see that our real estate industry is being corrupted by those individuals that want to confuse the public even more.
Internet listings are under attack. Yes, the home listing is the gateway to more listings and buyer leads and it took almost 6 years for many of the major website portals and real estate agents to figure this out. But what is happening today is making some real estate agent very mad!
You see, with the ever growing popularity of 3rd party lead generation platforms, IDX, and other … (5 comments)
|
bob mctague: Know Thy Competition... or Lack of - 11/15/11 09:23 PM
It is getting to the end of the year in real estate. Many agents completing your business plans for 2012. The smart agents have already completed this by the 3rd QTR of 2011. As you complete your business plan for the new year, one important factor is to "know your competition" and what areas and price ranges are selling faster than others and which agents (Your Competition) are servicing these areas.
I have completed my own research in my market place. These are some of the findings as they pertain to my market. (Part 1 of 3)
Here are the parameters:
Market - Onondaga, … (0 comments)
|
bob mctague: Death of the Internet Agent - 10/26/11 10:35 AM
First off, there is a HUGE difference between a "Tech Savvy Agent" and an Internet Marketer. With that said, let me continue...
Most agents are just that "Agents" representing buyers and sellers. By trade, the majority of real estate agents have been taught "How not to get sued", "How to be ethical", "How to door knock", "How to write contracts", "How to practice and learn scripts", the list goes on and on... But along the way, brokers and managers have not been educating agents on how to "Market their products and services correctly and effectively online and offline." Why you ask? Because they … (2 comments)
|
bob mctague: Syracuse NY Real Estate Agent - Selling a Home in Central New York? - 04/20/11 02:31 PM
Not Intended To Solicit Anyone Already Under Contract With A Real Estate Professional.
… (0 comments)
|
bob mctague: The Future of Internet Lead Generation? - 11/23/10 09:13 PM
We are heading for another shift in Internet lead generation. Lets examine the past, present, and future of Internet lead generation. There are many ways to generate leads from the Internet, however, lets focus mainly on 3rd party lead generation systems, SEO/organic, and PPC.
1997 to 2000 - Market Leader was incorporated. Online lead generation was at its infancy. Most brokers and agents were not incorporating online lead generation in their business. Those that did were ahead of the curve. The importance of online marketing was still a futuristic idea for many agents. And those that paid money for new 3rd party services … (3 comments)
|
bob mctague: The New Real Estate Agent, Are you Ready? - 11/17/10 09:18 PM
We are entering a new age of real estate and the way professional agents conduct business is different than the past. The broker business models will change as agents change. And yes, agents will have to change or they will be forced out of the business to hand over their dwindling market share.
Who is the New Agent Entering the Arena of Real Estate?
The new agent is a minority, but the majority want to be like them. The new agent embraces and understands technology. They come from business backgrounds. They adopt many systems to make their business more efficient. They adapt … (8 comments)
|
bob mctague: Buyers Don't let Buyers, "BUY" Drunk - 09/14/10 11:29 AM
Have you ever had a listing agent use your offer to drive up another offer? It is the listing agents fiduciary duty to get the most money for their client (seller) right?
I am not talking about traditional multiple offer bids. I am also not talking about properties that are priced under market value, that may warrant a higher than asking price offer.
I am speaking about agents who manipulate the offers to incite "Fear" into the other buyer or buyer(s) to produce a higher than average selling price for their seller.
Yes, fear, can cause people to react as if they were … (1 comments)
|
bob mctague: The Real Estate Carnival - Which Ride Are You On? - 09/09/10 12:18 PM
After visiting the NY State Fair this past week, I was thinking how real estate relates to particular amusement rides. So here is my list.
The Roller-Coaster- As real estate agents we never want to be on this ride. However, most of us have not learned how to control our business with great systems and automation. You always need to be thinking ahead, not in the moment. Constant lead generation is the key to getting off this ride. Agents who are attached to the "outcome" and who are content on present business are the ones that "throw-up" at the end of … (3 comments)
|
bob mctague: The "Pay Now" Marketing Fee? - 08/06/10 12:10 AM
Recently, I was referring a listing lead out to another agent from a different company. The listing was on the market for more than one year. It was unique to its location and the price was above market value. The seller felt that the home had not sold because of the lack of marketing efforts from the previous agent. Yes, the marketing was not the greatest, but that was not the only reason it had not sold. But, the seller insisted that it was due to the lack of exposure. The seller wanted national exposure through expensive magazine ads, newspaper advertising, … (4 comments)
|
bob mctague: The "Blame Game" of Real Estate - 08/01/10 07:24 PM
The two contestants on this weeks show will be Mr. Seller and Mr. Real Estate agent.
ROUND ONE
Game show host: "Who do you blame for your home not SELLING?"
Mr. Seller: "I blame the following..."
The real estate agent did not advertise in the newspaper The real estate agent did not hold an open house The real estate agent did not show my house The real estate agent did not communicate with me The real estate agent did not give me feedback The real estate agent did not advertise in the Penny Saver The real estate agent did not communicate … (3 comments)
|
bob mctague: Insulted? - 07/28/10 11:23 PM
Sellers always seem to feel insulted by buyers. During negotiations of an offer, I bet you have heard the opposition say, "My sellers are insulted with that low offer", or worst yet, "Do not insult my sellers with a low offer!" Yeah right, the only person getting insulted is the buyer. In most markets today the seller should be thrilled that their home is getting an offer.
Agents need to prepare their sellers for the negotiation stage. The seller should be told that everyone has different styles of negotiation and some buyers present lower offers. Remember, "it is nothing personal, just … (2 comments)
|
bob mctague: The Truth About Open Houses - 07/06/10 02:28 PM
Some real estate agents will disagree with this post. However, the writings in this post are based on my professional experience as an agent and studies performed by the National Association of Realtors.
According to most studies, only 2 to 3% of all sales are directly related to the activity of open houses. For the purpose of this discussion we will only focus on single family resale homes. Every weekend in my area there are about 300 to 400 homes that hold an open house. If the formula is correct, that would mean that 6 to 12 homes would sell every week … (0 comments)
|
bob mctague: Perception is Reality in Real Estate? - 06/22/10 11:28 PM
In our industry it can be argued that perception is reality. But we all know that perception is far from reality or is it?
1) The Consumers Overall Perception of Real Estate Agents- Consumers make judgments and opinions on our industry and real estate agents by what they see and hear. Are we as an agents sending the right messages? Agents plaster their faces on everything from park benches to billboards. One of the most common messages or claims agents make is that they are the "#1 Agent or Top Producer" Does this really provide a benefit to the consumer? Today's consumer does not … (1 comments)
|
|
|
|
|
|
Bob McTague - Syracuse New York Real Estate
Syracuse,
NY
More about me…
Coldwell Banker Prime Properties
Address: 6800 East Genesee Street, Fayetteville, NY, 13066
Office Phone: (315) 882-6610
Cell Phone: (315) 882-6610
Email Me
Syracuse, Fayetteville, Manlius, East Syracuse, Dewitt, Jamesville, Cicero, Clay, Liverpool, Baldwinsville, Radisson, Brewerton, Camillus, Onondaga, North Syracuse, Syracuse Real Estate, and all of CNY Real Estate.
 Listings
Links
Archives
|
;)
;)
;)
