Happy New Year to everyone.  This decade should be huge for all of us.  We  will see so many new beginnings, new techniques and new possibilities.  With an open mind and a wide open heart our goals in this business of ours will be met and surpassed.

This holiday season was so busy for me that it took a little longer to read SEX AND REAL ESTATE, and give the book the attention I wanted to give it in order to review same for Active Rain members.

Finally having finished the book, I thought, is that all?  I wanted more. 

When our customers are buying their homes, they get  so many different feelings in their minds and hearts .  We certainly can relate those feelings to those we would have for our loved ones, our partners, our friends.  Some homes give us the warm fuzzies.  Some would definitely make us feel like we have to take a shower after seeing them.  This is just scraping the surface. 

One of my favorite sections of the book is the part of 2nd homes.  Second homes to people can be investments or for vacation, or both.  Some second homes can be a place to escape to from a relationship.  They can be a place to hide a new relationship, like a mistress.  The second home itself can be that mistress.  I can totally relate to this concept.  My family had a second home on the waterfront of the Chesapeake Bay in Maryland that was passed down from 2 generations that was an escape for all of us, singularly or together.  The sigular aspect was to definitely get away from the rat race of everyday life, or to share with a "friend."

Enough about me.  I highly recommend the book for relating Real Estate to our customers feelings and impressions when in the process of finding them their next home, be it a 2nd home, practical living quarters, or a dream home.

There will be no contest for the next reader in this blog.  My broker is an avid Active Rain blogger and is waiting to read the book.  I look forward to hearing what he has to say about it.

Again, here's to a huge 2010 and the new decade to all of us. 

Wayne Raulin   RE/MAX Services   Boca Raton, FL   showing29@aol.com