Trouble with Expired Listings - 10/29/10 12:42 PM
Just got this email:
"I am having trouble getting good numbers for expireds. What is the best way to contact expireds?"DonnaKeller-WilliamsIf you're not getting good results with expireds, you're not alone as you can see.  I have some cool new tips and tricks for ya. And if you're not too busy next Thursday - November 4, I will share it with you on the next private webinar:Free Webinar - How to Get More Expireds NOWSee, now is a great time to go after expireds for three reasons:
Market has slowed down Most competition goes on a mental hiatus Plenty of expireds … (4 comments)

Trouble in Beverly Hills - 10/25/10 10:32 PM
Lex is a newer agent in Beverly Hills, California. He needed listings quickly so he got the Expired PLUS system. But he ran into some questions and issues. For example, his broker wouldn’t let him use the sale guarantee: “I will sell your house in 90 days or I’ll sell it for free”.
It’s not uncommon. And I understand that many brokers and owners try to protect you from working for free. Make sense. BUT… there is more to it. So Lex and I spent some time going over his questions, including:
Should you really allow sellers to cancel the listing … (4 comments)

Steal This - 10/12/10 02:47 PM
This is perfect.... Straight from the Gravity PLUS play book.  A powerful Connector Formula in action.Bill from RE/MAX in Apple Valley, MN posted a great article on his blog about an expired listing. It works well because it has all the powerful marketing elements of persuasion and influence:1. It's specific. A real story about real sellers, with specific steps Bill took to get the house sold. Plus, Bill includes specific numbers and market statistics. This positions him as an expert. 2. It's credible - using names and photo of the property makes the post more believable and real. 3. It has … (3 comments)

 
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