expired listing letters: How To List Expired Listings - Part 2 (new video) - 01/26/12 10:38 AM
in Part 1 of the live workshop you've learned how to heave an easy, pleasant conversation with the seller. What to say, how to say it, and what questions to ask.
In Part 2 you'll learn:
What to do about the DNC Quick resume and marketing package - on the budget How to transition quickly form a visit to a listing appointment Body language tip to instantly communicate control and confidence Enjoy -- and please post your questions and comments below!
Part 2 - HOW TO LIST EXPIRED LISTINGS
BorinoExpired PLUS
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expired listing letters: How to list expired listings (new video) - 01/23/12 09:51 AM
How would you like to list an expired within the next seven days? And I'm not talking some over-priced junk with bossy sellers, carpet from 1964 and a doberman named Killer. I mean a nice clean listing. Reasonable,motivated seller. And priced to move.
I was recently invited to do an exclusive, private seminar for Exit Realty in Columbia, MD on how to get an expired listing in seven days. We taped the workshop for you so you can pick up some helpful tips and practical techniques.
Here is part 1:
Three lines to avoid if you don't want to sound like … (12 comments)
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expired listing letters: Everything You Always Wanted to Ask About Expireds - 12/01/11 11:05 AM
Last teleseminar we did was fun. Over 300 rockstar agents learned some neat tips and techniques. But there were tons of questions and we just ran out of time. Next week is your chance to ask ANYTHING you wanted to know about how to list more expired listings.
Is it better to call or knock on their door? What is the best thing to mail them? How to beat 20,000 other agents? What to leave if they're not home? What if the expired is a short sale? What's the best time to contact them? … (5 comments)
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expired listing letters: Eleven Expired Listings Listed in 30 Days - 10/03/11 03:18 PM
Brett from Texas sent me a note not that long ago. He was really frustrated with the business:
"It sucks. Thinking about hanging it up. It may just be time to try something else."
But you know, if he really wanted to just give up, he would have -- no need to write to me. So we went to work.
Check out this new short video where Brett and I chat on Skype. We go over what happened, the results he got and what changes he made. I won't ruin it for ya and give away the ending ;) but … (13 comments)
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expired listing letters: EXPIRED LISTINGS: Why It's Not Working - 09/20/11 08:08 PM
Charles posted a very candid comment about not being able to get good results with expireds:
"Unfortunately 98-99% of the expireds do not have phone numbers, and those that do have the phones disconnected. I have a series of four letters that I send with poor results (only one sale so far, after many months . The time, work and money I spent, I could not justify. I also tried visiting the expireds with dismal results. They weren't at home, wouldn’t come to the door, denied that their listing had expired, etc. I knew that I couldn’t continue to do that."
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expired listing letters: EXPIRED LISTINGS: How to stand out from competition - 06/22/11 12:31 PM
Whenever there is an opportunity for a quick, easy listing, there is always going to be competition, logically. Yes, expireds can be easy listings, but the the biggest challenge is the competition from other agents.
I just made a new video for you to show you how to stand out from the rest of the agents who go after the same expired listing, how to be different, how how to make the seller remember you, and in some cases pick up the phone and call you to list their house.
Enjoy!
Borino
www.ExpiredPLUS.com
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expired listing letters: Real estate emergency - 06/01/11 01:21 PM
Holly cow! I didn't know my "Homeless" video would create all this ruckus! So many agents who are struggling right now! I am hereby declaring the state of real estate emergency and I'm releasing a brand new video to fix things -- RIGHT NOW! Summer's almost here and that means prime time to sell a bunch of homes (and make a bunch of commissions!).
Here is how. Let's go to work. Check out. Borinowww.MindMatrixPLUS.com PS: Make sure you also download the free PDF I mention in the video. And please, write me a comment, OK? Thanks! Enjoy the video.
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expired listing letters: EXPIRED LISTINGS: How to Break Into A New Market - 05/28/11 12:29 PM
"Borino, I would like to work expired listings in a different area. The prices in the area that I live in are about $300K-$900K. I would like to work expireds in this area! The problem is I don't have any past sales in this area nor does anyone in my office. I would be kinda of embarrassed to prospect a $300K expired with a list of past sales are in the low $100's. Do you have any suggestions or advice for me?" ~ Jose, Chicago, IL Good question... How to break into a market without any prior sales in the area … (3 comments)
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expired listing letters: EXPIRED LISTING: "We're going to wait... and think about it!" - 04/25/11 01:59 AM
This was a good expired listing. Three clean bedrooms, decent size, nice yard. It needed a new driveway but other than that, very saleable listing. Sellers - an older couple - were planning to move to Oregon. Kids out of the house; too much upkeep. Too much hassle. So of course, I was excited until they hit me with “We’re just going to wait... And think about it.” Crap! I did come back with one of those canned lines (I think it was from Mike Ferry) about buyers and good time to sell.... But it fell flat. And I was out … (9 comments)
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expired listing letters: How to List One Expired Listing Every Week - 02/16/11 05:18 PM
" Mr. B,
How many contacts should I be working with on a weekly basis, on average, if my goal is 1-2 listings per week?"
~ MikeCharleston, S.C.
Good question, Mike...You should be working with as many as you can handle (the more the better, of course). And as many as it takes to get 1-2 listings per week. That's the short answer.... Now let's take a step further and go over the details. You should know (or figure out) some basic stats:
How many expireds do you need to speak with to get one lead - someone who … (2 comments)
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expired listing letters: Trouble with Expired Listings - 10/29/10 12:42 PM
Just got this email:
"I am having trouble getting good numbers for expireds. What is the best way to contact expireds?"DonnaKeller-WilliamsIf you're not getting good results with expireds, you're not alone as you can see. I have some cool new tips and tricks for ya. And if you're not too busy next Thursday - November 4, I will share it with you on the next private webinar:Free Webinar - How to Get More Expireds NOWSee, now is a great time to go after expireds for three reasons:
Market has slowed down Most competition goes on a mental hiatus Plenty of expireds … (4 comments)
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expired listing letters: Do I Really Have to? - 06/04/10 03:01 PM
"How can I go after expireds without cold-calling or door-knocking them?"Do you dread calling folks who may be rude? Knocking on doors that may get slammed in your face? Yeah, me too. Not fun. Not to mention -not profitable. So the question is - Can you list a bunch of expireds without hassling people on the phone or at the front door? My friend Jennifer Allan - yes, the "Sell with Soul" Jennifer - has invited me to finally settle this issue once and for all. And several other questions.Like:
Does working expireds get easier with time? Should I go after … (0 comments)
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expired listing letters: Having an Edge - The Survival of the Fittest - 01/28/10 05:37 PM
There is a small group of dolphins off the coast of Southern Florida doing something no other dolphins in the world do. The fish they're after is way to fast for them. So instead of pointless chasing and starving, they have developed a clever - and very effective - technique: The Mud Ring.
Being able to adapt can mean the difference between life and death. In nature, and in real estate. Instead of chasing the business, why not have the leads and listings come to you? Not that hard if you know what to do. And if you have the … (6 comments)
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expired listing letters: Video Report "From the Trenches": Results with Expired Listings - 01/27/10 02:46 PM
Jimmy is a real agent just like you an I. A while back he sent me a short video describing his results with expired listings. And yes, it's a cleverly disguised endorsement for the new Expired Plus 2.0 that just came out :) Check it out:
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expired listing letters: My Most Effective OBJECTIONS Tactic Explained (new video) - 01/16/10 10:14 AM
So many people have been asking me about the new Expired Plus 2.0 coming out on Wednesday. Well, I wanted to give you something from it you can use right away. Go out this afternoon, and turn a lead into a listing. BUT... in addition to all the new expired letters and materials, we shot over 8 hours of tips, tricks and techniques. Loaded with practical stuff on 2 DVDs. Too much to post here ;)
So I decided to go with this clip on using my brand new tool. I'll show you how to easily deal with the toughest … (4 comments)
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expired listing letters: Get a Jump Start with Expireds (and how I stoped sucking on the phone) - 01/07/10 11:48 AM
I have a confession to make. I wasn't very comfortable on the phone at first (or very good at it, for that matter) when I first started working expired listings. OK, the truth is I sucked. I felt like I was bothering people and I didn't like to talk to strangers. BUT... I was losing a lot of business to better, more aggressive agents who were great on the phone and in personal communication with expireds. So I had to learn...I did a private seminar last month for RedX. Invitation only. Maybe you were on it. If not, listen to it.In … (4 comments)
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expired listing letters: New Video: Expireds don't trust you - 08/25/09 11:41 AM
From Expired Listing to Lead and Listing Part Two: "Trust" Trust - one of the most important aspects of real estate business. Why should an expired listing trust you? What do you have to do and say to built rapport with someone who just had a bad experience? Especially if you are a newer agent with less experience, small track record and no testimonials? Watch the next video where I give you quick tips on how to persuade expired listings that YOU are the right agent for the job.
Borino
www.ExpiredPlus.com
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expired listing letters: Mail Tips for Better Response from Expired Listings - 04/21/09 04:15 PM
Bryan asks:
Hi Borino,
I purchased your Expired Listings system awhile back and I have a question for you. What do you think if using window envelopes? I have a great mail merge program and it would be WAY easier for me to send the letters in this form. Have you ever tried it?
Good question, Bryan. Yes, window envelope makes sense. Lot easier to produce, cheaper, and faster. I tried it. But there is one problem…
Your open rate will go down. See, the moment an expired listing receives a window envelope, what is the first thing they will … (21 comments)
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expired listing letters: re: questions about expireds - 03/20/09 04:36 PM
Kathleen wrote to me: "Need your help. It's hard for me to call expireds because i don't have the confidence."I also got this one from Maricela: "Do you think that expireds are good to do right now?"...and bunch of other great questions.
So, this is what well do. The guys at RedX asked me to put together an action plan with all the answers. So I did. We'll talk about expireds and how to turn them into listings. BTW, this is THE PRIME time to go after them. Wanna join us? Let's talk then. Get your calendar out and block out … (2 comments)
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expired listing letters: Direct Mail is Dead - 03/05/09 12:10 PM
"Direct Mail Is Dead" read a headline on a busy real estate forum recently. Maybe you've seen it.
What followed was a frustrated post from an agent complaining about not getting any returns on his Just Sold post card campaign.
Nice design, heavy gloss paper, nice photo of the property. This poor guy mailed hundreds and hundreds of those expensive things to a neighborhood...
And yet not a single good lead, let alone a listing. Is direct mail really dead?
No, of course not. The missing (and critical) part of the puzzle was, obviously, THE CUSTOMER. Let me explain...
We all … (10 comments)
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