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marketing: New Marketing Idea.... Sponsor some one else's cards PART 2 - 06/27/07 08:30 AM
Ok, here is a summary:
The original blog :New Marketing Idea.... Sponsor some one else's cards had an idea to sponsor those little business card size reminders you get at the dentist, doctor, salon, etc.  negotiate with the owner to pay for the cards in exchange they put a line like "this reminder sponsored by..."
So last time I got my hair cut I mentioned it to the lady who cuts my hair (also the owner, and the same place I have gotten my hair cut at since I was 10) She loved the idea and made a funny comment about how she can't … (5 comments)

marketing: Junk Mail, Telemarketers and Opting Out - 06/04/07 09:14 AM
A new wave of junk mail and telemarketing that consumers are starting to become aware of are "Trigger Leads".  Trigger leads are leads that can be bought by lenders, mortgage brokers and others who want to solicit to consumers who are already interested in a mortgage.  Here is how it works, you want to buy a home or refinance, so you go to your mortgage professional who gets you approved.  Part of that approval process usually includes checking your credit.... BAM...  it has happened, the credit bureaus see that a mortgage company pulled your credit so they sell your information off … (9 comments)

marketing: Pay Attention to me for 1 Minute - 04/12/07 12:00 PM
Ok besides the rest of this blog, what is your opinion on the title, I was debaing between this and "Love in an Elevator" you will see the connection shortly.
Do you need to work on your "Elevator Pitch"?
If you only have one minute to tell some one who you are, what you do, and why they should use you does your 1 minute get that message across and capture that prospect's attention?
What do you include in your elevator pitch?
(6 comments)

marketing: What do you sound like on the Phone? - 03/20/07 10:45 AM
Public speaking is a difficult skill to master but is ESSENTIAL TO ANY KIND OF SALES.  Public speaking isn't just what you do, and how you sound in front of a group of people.  It is any interaction you have with the public in general.  Do you know what you sound like on the phone, what you sound like when you sit down one to one, do you know how you read on e-mails or blogs?
For those of you who have not taken the time to "proof read"  your public speaking skills.  Here are some simple ways to find out what you … (17 comments)

 

Brian Papaccio

Newark, DE

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Wells Fargo Home Loans

Address: 111 Continental Dr., Suite 102, Newark, DE, 19713

Office Phone: (302) 451-4235

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