RECENT BLOG POSTS
As a realtor, you know that property price determines the level of interest in a property you're selling. From the number of showings, to the number and quality of offers, to the way clients rate your services, price is key. Unfortunately, it is also something about which clients have very strong...
03/31/2017
As a realtor, listings are your bread and butter. Whether a listing presentation succeeds in convincing sellers to list, is about your ability to present yourself better than the competition. However, it typically starts with the ability to overcome seller objections (to listing the property, to ...
03/16/2017
This is my biggest secret. For four years I have been planning and building and connecting the dots. The fact that we have to pay for 20 different software services, re-enter leads, listings, and pendings, and end up using what I can only describe as the creme of the crap software services ticks ...
02/17/2017
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 Are you sitting on an untapped source of business?One that you could have been mining all along?What is this gold mine?We’re talking about referrals.While many of you will say you’re getting referrals already, are you using this source as fully as you could? A referral refresherAt its most basic...
10/06/2016
 We all have the ability to give back to our community in some way. Writing a check may be the most expedient way to give, but it may not be the most noticeable or impactful.Instead, consider becoming actively involved in your community.Reputation does matter, and you can positively affect yours ...
09/21/2016
         Story time. Last week I was sending emails to colleagues from my desk – which I consider my point of world control. I needed answers and wasn’t receiving them.When we finally managed to meet in person I learned that many of our team leaders have so many emails coming in that they are not...
09/14/2016
 Have you ever had this experience?You get on the phone with a client or prospective client and all of a sudden words fail you?Yeah. It happens to everybody.But it doesn’t have to.That’s where scripts come in. Scripts can be for any kind of contact: on the phone or leaving a voicemail, in person,...
09/08/2016
   We commonly think of January as a time for new beginnings, but September has become its own sort of “reset” point. Author Gretchen Rubin has even dubbed September the “other January.” Kids are returning to school, and offices stop feeling like ghost towns after a wave of summer vacations.Septe...
09/01/2016
 Now that you’ve decided on what social media platforms you want to focus on (see part 1), it’s time to get down to the business of posting. What to postOf course, you’ll want to post your listings, and the visual nature of social media makes for great show and tell. But your audience may start t...
08/25/2016
One of the great things about social media is – no, not posts of cute kitties – but the ability to leverage it for lead generation. Social media can extend your reach to prospective clients in a way that not only demonstrates your expertise but also familiarizes the prospects with who you are. A ...
08/23/2016
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