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loans: How do you advertise! - 08/09/06 11:23 AM
                            I was reading a article recently that caught my attention pretty quickly!  After all, I cant pass up an opportunity to learn more about how to increase my business right?  Ok , so the article talked about different advertising techniques!  There is PUSH and there is PULL!  I was really confused by the terms but I will explain it all in a minute!  First I want to tell a story to help better understand the meanings of these terms using examples! 
                            The article went on about taking a trip to another state or country!  You are ready to hit … (0 comments)

loans: How do homebuyers choose their Mortgage Lender? - 08/08/06 03:47 PM
                                How do home buyers choose their Mortgage Lender?  Interesting question.  And the answer will surprise you!  But before I give you the answer, what do you think the main reason people choose a mortgage lender?  Come on, think a little!  My top three reasons are lowest rate/fees, referred, and advertising!  What are your top three? 
                                In April 2003, The national Association of Realtors mailed out an eight-page questionnaire to 35,000 recent home buyers.  The survey resulted in 2,703 usable responses with an adjusted response rate of 7.7 percent.  Customers names and addresses were obtained from Experian, a firm that … (0 comments)

loans: The fastest way to generate leads when just starting! - 08/08/06 03:14 PM
                        I found that the fastest way to generate leads when starting out is the close circle method!  If you take a list of everyone you know!  I mean everyone, pretend it is a list for your wedding if need be!  Think hard and deep, you know more people then you think you do!  Now make this list and gather their contact info!  You can use phone books, directories, google, ect....  There is a way to find everyone! 
                        Ok, now that you have the information, go ahead and make sure to send them all a letter, either by mail, email, … (3 comments)

loans: Don't over whelm your clients with to many options! - 08/08/06 03:02 PM
                          Well all like to offer our clients 100's of different loans, which is great!  How ever the more you offer them and the more overwhelmed they become the more likely they will do nothing!  You are the professional, so be that and guide them!  Listen to what they want and utilize it to give it to them!  Take the information that you got from them and you find the best loans for them!  That way you can then offer them three loans to choose from but they still utilized your 100 loan options!  It will also help you grow stronger … (2 comments)

loans: Mortage Leads - 08/07/06 01:56 PM
Join an association.  People join associations for three reasons: 1-social, they want to build or maintain friendships and influence that may have taken years to build. 2-Promotional, they want  to offer their own products or services to others in a cost effective and positive way. 3-Educational, they want to see what their competition is up to, and find out about the latest developments within their industry.   Grown your network and your database by joining groups of already established people.  By socializing with people who have something in common with, it makes it easier to generate business.  People like to do … (0 comments)

loans: Congrats! - 08/05/06 07:07 PM
I want to congratulate each and every one of you!  More importantly at this time would like to congratulate those of  you who just accepted my invite to join us here at active rain real estate network!  You have just made a really bold move and it will help your career drastically!  The people you will meet in this net work are not just your everyday real estate agents and loan consultants!  We are all professionals and are proud to be part of such a great network!  We you will meet so many new people here and build a strong business … (4 comments)

 

Brooks Brown

Los Angeles, CA

More about me…

Platinum Equity Financial

Address: San Juan Capistrano, CA

Office Phone: (949) 486-0180

Cell Phone: (949) 910-2956

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