converting seller leads to clients: Using Persuasion in Listing Presentations
- 02/13/17 10:09 PM
With listings being harder to come by in some markets, the art of persuasion could make the difference in your next listing presentation! If you’ve had difficulty in converting seller prospects to active clients, it may be time to modify your technique. Here are some persuasion tips from Inc. magazine, which we’ve customized for real estate professionals! Promote a positive outcome. Instead of saying, “Pricing your home too high will cause it to linger on the market,” say “Pricing your home correctly attracts motivated buyers and strong offers!” Demonstrate confidence. This doesn’t mean being pushy or arrogant. Find out what is most
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