Real Estate Virtual Marketing Blog

If you thought that having a Facebook page and a static website was sufficient for your real estate business, guess again! Today we're sharing 5 compelling reasons why you should have a blog on your real estate website!Check out these powerful web statistics from E-consultancy, sourced from Hubsp...

Social media leads us to believe that "less is more" when it comes to posting content. We've all become used to 140-character tweets, image-only posts, and short-snippet dialogue.But it turns out that long-form content, such as blog posts, articles and e-books, actually provide more value to your...

A recent article in Entrepreneur entitled, "5 Common Pitfalls to Avoid When Hiring a Virtual Assistant" spoke of the drawbacks of outsourcing. They ranged from not having a clear purpose in mind for your VA, to dealing with training processes and language issues. The 5 listed pitfalls were as fol...

Today, most business decisions begin with a search engine. Having a good online reputation is essential to your public image and your business prospects.In fact, you already have an online reputation, whether you've made an effort to create it, or not! Anything that shows up about you in a web se...

Facebook's newest algorithm change will potentially reduce organic reach for business pages, as Facebook draws a deeper line between personal posts and unpaid business posts. As of April 21, 2015, Facebook quietly made the following changes to user news feeds:1. Priority is now given to personal ...

As of April 21, 2015, Google will make mobile algorithm changes that may impact the search results of your website. Simply put, when a user performs a Google search on a mobile device, the search results will give preference to “mobile friendly” websites. This means that despite your content, key...

There are many articles about the importance of doing business with Millennials. And for good reason: these tech-savvy young adults, aged 18 to 34 years old, will number 75.3 million people during 2015.Generation Y will soon outnumber the Baby Boomer generation, according to data from the Pew Res...

While Facebook usage is growing worldwide, organic reach and post engagement remain a challenge. As of January 2015, Facebook had 1.393 billion monthly active users, and 890 million daily active users. Understandably, Facebook employs data filters to ensure that users are seeing the content that ...

Need more listings? Do more marketing! Home inventory remains below normal in many areas of the country, challenging home buyers and pushing up prices. Meanwhile, improving market conditions have drawn new real estate licensees to the business. With more agents seeking the same slice of pie, it's...

Google will soon include tweets in search engine results. This isn't the first time Google has attempted to drink from the firehose of Twitter's data stream, which includes 500 million tweets per day. A prior Google/Twitter deal that involved limited data sharing ended in 2011, ostensibly due to ...