Real Estate Virtual Marketing Blog

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Just about everyone has heard this quote, often attributed to Thomas Jefferson: “I am a great believer in luck. The harder I work, the more I have of it.” Certainly, being “lucky” in business takes a good deal of effort! With this in mind, are you doing the right things to bring luck to your real...
We often talk about social media, SEO, online reputations and all the technical ways a real estate agent can boost their business. While these are all extremely important, there are traditional marketing practices that agents should consider trying! This is especially true for new agents who must...
The more sophisticated Facebook becomes, the more real estate agents need to focus on the quality of their posts! The competitive nature of the real estate industry makes it easy to get wrapped up in self-promotion. But social media isn't all about advertising; it's about relationships.Fortunatel...
If your real estate income isn’t what you’d like it to be, you need more referrals! Inman News recently published a great article about a survey of 1,435 high-producing real estate agents, who were asked about the impact of referrals on their real estate business. The survey found that over 40% o...
2017 will be an interesting year for real estate professionals! Rising interest rates will motivate home buyers to take action, while the same conditions will make current homeowners less motivated to sell. This means we can reasonably expect another year of low home inventory, with more agents c...
Google is changing the SEO game again, and this time it’s all about the mobile experience. The new mobile-first index being launched by Google requires your website to be more than merely “mobile-friendly.” Here’s a rundown of what’s happening, with tips from Entrepreneur magazine!In the past, Go...
Christmas and Hanukkah are almost here, time is running out, and you haven’t completed your holiday shopping. Don’t panic! We have ideas to help you! Time is short, so let’s jump right in!1. Don’t over-think when you shop! It’s the thought that counts, and to complete your gift-giving list, you’l...
Mortgage interest rates are at their highest level in two years, and home buyers are not only off the fence, they’re vaulting over it! With limited inventory and pressured buyers, 2017 could be an exciting year for real estate professionals. It could also be challenging and frustrating for first-...
As we wind down 2016, you might be looking at your real estate business and either feeling pretty good about it, or wondering where all the listings went! There are always elements of the business you cannot control. Relying on favorable market conditions isn’t a strategy; it’s trusting to luck. ...
As a real estate company owner, the holidays give you the opportunity to recognize your team while celebrating the season. Though you might feel uncertain about the type of gesture you should make, if any, and how to please a very diverse group of personalities. Fortunately, we have suggestions f...

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