business planning: Question # 3: What am I doing TODAY to build MY business? - 04/24/09 09:33 PM
As CEO of your own business (most of you work with a broker, but you are in charge of the success or failure of YOUR business), you are responsible for business development:
Planning. Budgeting. Building Your Brand. Marketing. Prospecting. Systems. Follow-up.
Many people leave that to chance. They say they are too busy. But if they do not market and prospect, there will be no business - especially in this market.
Hope is NOT a marketing strategy!
Start with a plan. You need to know your numbers. Every top agent treats real estate as a business-their business! Decide what you … (8 comments)
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business planning: The Holidays have just begun... - 11/03/08 05:33 AM
This is my favorite time of year! The holidays...
It provides the opportunity to get in touch or get together with people you don't see that often during the year. It is a time of warmth and festivity. It can be a stressful time for many. This market has taken a toll on many really good agents. Instead of looking with dismay at your numbers for this year and experiencing trepidation at the thought of creating a business plan for next year, here are some suggestions:
Look at what the top agents are doing...They are not sitting and waiting for the … (5 comments)
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business planning: What does it take today? - 08/01/08 11:55 PM
In our new business planning class, we have agents look at budgeting as an essential piece of business planning. That may sound obvious, when creating a business plan, but I have been amazed at how many agents don't know their income YTD or their expenses YTD. The new 2008 NAR Member Profile has some interesting info in it as a comparison.
The median expense for agents is $6580 annually. That is down 11% this year from last year.
The Median income for agents is also down:
Annual Income
Median Gross Income:
Agents: $32,900
Median Net Income after expenses:
… (22 comments)
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