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social networks: Let’s Get Organized! - 10/08/10 07:32 PM
RE Biz Tools  
OK- let's get organized. If you do not have some of these tools, it is time to step up to the plate and purchase the RE Biz tools you need. The consumers are driving the market. Where are they? According to Nar, 90% of consumers are online. Over 50% of the transactions have been with first time buyers - they are tech savvy and mobile.
 Here is a list of essentials that the top agents are using today:
Smart phone- you need to be able to respond to consumers quickly. They expect it, or they will work with … (3 comments)

social networks: Question # 3: What am I doing TODAY to build MY business? - 04/24/09 09:33 PM
As CEO of your own business (most of you work with a broker, but you are in charge of the success or failure of YOUR business), you are responsible for business development:
Planning.  Budgeting.  Building Your Brand.  Marketing.  Prospecting.  Systems.  Follow-up.
Many people leave that to chance.  They say they are too busy.  But if they do not market and prospect, there will be no business - especially in this market.
                                      Hope is NOT a marketing strategy!
Start with a plan.  You need to know your numbers.  Every top agent treats real estate as a business-their business!  Decide what you … (8 comments)

social networks: Next... Question # 2 - 04/22/09 06:51 PM
The next question we need to address is, "What new skill have I learned today?"
In order to accomplish this great habit of lifelong learning, think about the skills you need to learn to be successful in this market; then make a list of what you need to know.
Sample list:
•        How to negotiate? (Over the past several years that became a lost art- we only had to ask, how much over asking price do you want to spend.)
•       How do I handle selling foreclosures and REOs? (Essential today!)
•        How do I syndicate my listings?
•        … (2 comments)

social networks: 5 Pillars of Smart Marketing - 04/02/09 09:46 PM
Brian Brady, the MillionaireLender.com, had some pithy comments at the BloodHoundBlog event at Zillow on Feb. 12th, 2009:
# 1 job of real estate professionals is bringing in and securing customers.  (We forget. We are so focused on the people part of the business.  Without prospects, we have no business. )
Web1.0 was a brochure.  Web 2.0 is an exchange.
Facebook has 20 X the growth of Twitter; MySpace is growing 2X as much as Twitter.  IM is like the phone of 10 years ago.
Brian said there is so much information online that consumers are looking for reasons to reject … (5 comments)

social networks: Top 10 Holiday List - 12/08/08 10:48 PM
Here are the top 10 things that agents have done over the holiday that really worked for them:
1.  Hold an Open House - even if that is not normally what you do, the consumers who are out looking are serious, otherwise they would be shopping or at home eating "figgy pudding"
2.  Join a social network, like Face Book or LinkedIn.  It is a fun and easy way to build your sphere and create an online presence.
3.  "Drop-by" your past clients, with a plant, calendar or a little something like home-made jam.  Let them know you care.
4.  Meet your neighbors.  This … (45 comments)

 
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Claudia Wicks

Bellevue, WA

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Continuing her groundbreaking philosophy of Agent CEO, Claudia takes training to the next level. See you at the top! View Claudia Wicks's profile on LinkedIn
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