Real Estate Marketing and the Mortgage Crisis - 06/26/08 06:15 AM
A recent article on CNN.com, Experts Tell How to Deal with Mortgage Crisis, answers questions that millions of homeowners find themselves asking. CNN's Larry King talked with several real estate and financial experts to get advice on handling the mortgage meltdown. Another article on CNNMoney.com, New Home Sales near Historic Lows, sheds light on just how low home sales have fallen.The articles are everywhere; foreclosure rates are up, the economy is down and everyone is asking whether or not the worst is behind us.While years ago simple marketing strategies would sell a house with little to no extra effort, today's competitive … (2 comments)

I’ve Been MeMe’d!! (and apparently I am Spider-Man) - 06/13/08 08:35 PM
Well, this is something that I did not expect when I checked in to see who has been blogging lately in our RTV Virtual Tours group. Apparently I have been MeMe’d by our Kansas City dealer, Karisma Olson.
Thanks Karisma, I love how you thank Fran for ‘a ‘kick in the pants’ and then proceed to pass it on to me…lol
So … thank you Karisma for the ‘kick in the pants’ and here’s your answers…
Who is my favorite musical artist? I would have to say the entire band the Eagles… Hotel California is my all time favorite song! I … (2 comments)

A Tale of Two Marketing Campaigns - 06/07/08 04:22 PM
No matter what your business is, it is crucially important to remember that you are not primarily ‘in’ that business; you are primarily ‘in’ the business of marketing that business.
So whether you are a real estate agent that uses RTV software to advance your real estate marketing strategy or if you are a virtual tour provider that makes a living providing commercial and real estate tours, your primary focus must be on the marketing of your business to be at all successful. Without marketing, there is no business and there is no way around that fact.
The marketing department … (3 comments)

Sending Money by Cell Phone? - 06/02/08 10:25 PM
Back when PayPal first started, they were a free service that operated on float. I remember because I actually signed up with them when they were a free service and thought it was a clever idea. Those days are long gone and anyone that uses PayPal knows just how fast their fees can add up. So, if you want to send money quick, but you don't want to pay the 2.9% plus $.30 charge to PayPal... what are your alternatives?
Send money by text!
Today I signed up for a service called Obopay. With this service you can send money to … (3 comments)