Nothing is gained without a system! - 11/05/10 05:58 AM
 

You have your foundation. You have spent some time building a conversation with potential clients through your blog. But, now the questions are… How do you get people (and robots) to READ your blog? How do you get people (and robots) to VISIT your website? How do people (and robots) know about either of them?
(This is part 4 of 4 - See Previous Post: Nothing is Said Without Emotion.)
 
The answer is social networking. To put it simply, it is business networking as you already know it, but on steroids.
You have already heard of many different … (9 comments)

Nothing is Said Without Emotion! - 11/05/10 05:57 AM
 

So what happens beyond a website on the internet? You have a solid foundation and now you need to get the word out so that potential clients can find your website. You need to place business signs and advertisements outside of your ‘foundation’ for people to be exposed to your marketing message. People need directions. In the same way, so do robots.
(This is part 3 of 4 - See Previous Post: Nothing is Built Without a Foundation.)
Let’s break this down for a second… In order to draw people to you… to your website…you need to let them know … (1 comments)

Nothing is Built Without a Foundation! - 11/05/10 05:56 AM

The foundation of all your marketing is your website. After all, your website is the cornerstone of everything that you do on the internet. It needs to attract and maintain attention.
(This is part 2 of 4 - See Previous Post: Sign of No Business.)

Let’s use this as an example: I could spend all the time in the world working with traditional marketing for a local ‘Fancy Italian Restaurant’: placing 10 ads, sending out 500 postcards, developing radio copy etc. etc. I could write about fine food, beautiful music and good atmosphere… but when people actually go there, open … (0 comments)

A Business Without a Sign is a Sign of No Business - 11/05/10 05:56 AM

Back in the small town where I grew up there was a small corner store that you probably would not have looked at twice. It was set-back from the road and barely even resembled a business of any kind. You would not even have given it a second glance if it had not been for a very large yellow sign that stood on the corner. I remember, even as a child, thinking to myself how much truth that sign spoke in just one sentence.
“A Business without a Sign is a Sign of No Business”
This was the town’s business … (12 comments)