advertising: A Tale of Two Marketing Campaigns - 06/07/08 04:22 PM
No matter what your business is, it is crucially important to remember that you are not primarily ‘in’ that business; you are primarily ‘in’ the business of marketing that business.
So whether you are a real estate agent that uses RTV software to advance your real estate marketing strategy or … (3 comments)

advertising: Is It Time To Look For The Can Opener? - 04/30/08 05:49 PM
Last night I was sitting down to a movie with a friend of mine, when an all too familiar sound emanated from outside. It starts at the same time every night, just after dark. We have never been able to make out the words, but we know it is his neighbor … (7 comments)

advertising: How the Midnight Ride Applies to Marketing - 04/07/08 04:30 PM
This month marks the 233rd anniversary of Paul Revere’s and William Dawes' rides. From a business perspective, this ride was most interesting when looking at the effectiveness of both of these gentlemen’s messages. They both had the same exact message to deliver.  So why it is that Paul Revere was not … (4 comments)

advertising: Cape Coral Arcade Virtual Tour and Website - 04/04/08 08:09 PM
Recently, I completed a website for the Castle Gaming Kingdom in Cape Coral Florida. Being a collector of dragons, this particular website was incredibly fun to create! I had help from one of our virtual tour dealers who happens to live ALOT closer to this location than I do. Mike Fallacara … (0 comments)

advertising: What's Your Reach? - 04/04/08 01:39 PM
What makes consumers love your website and stay loyal to your product? Research shows that customers have a more upbeat attitude toward a site when their online experience is engaging and enjoyable. Enjoyment is a top reason why consumers browse on the web in the first place!When potential customers become engrossed … (3 comments)

advertising: Real Tour Vision goes to Pieces!!! - 03/25/08 06:02 PM
RssPieces that is! Tomorrow March 26th 2008, Real Tour Vision, your interactive virtual tour company, will feature its FIRST EVER Special Guest Mary McKnight of RssPieces.com during our RPM members SEO, Blogging and Social Networking webinar!
  
Jason LaVanture, Vice President of RTV, Cheryl Waller, National Marketing Manager for RTV, & Mary McKnight … (3 comments)

advertising: Free Viral Marketing for Your Blog - 03/09/08 07:53 PM
At the urging of Mary McKnight, I recently signed up for an account at rssHugger.com.  According to the site, "rssHugger aims to provide blog owners with a unique easy-to-use way to promote their blogs by sending them traffic, building backlinks for search engine optimization, as well as attracting new rss subscribers … (12 comments)

advertising: Video Tours EXPOSED - 04/25/07 06:22 PM
Recently I have noticed that a lot of companies (large and small) are desperately trying to take advantage of the nuance of the video tour ‘rave' by offering slideshows disguised as ‘video tours'.  It seems the Jack-in-the-box law is now in effect.  ‘Virtual tour' companies are popping up all over the … (9 comments)

advertising: Stolen Marketing Tip of The Month - 04/24/07 07:59 PM
Need more leads and just don't have the time to figure out how to get them? Well, use your website!!
Make sure that all of your online and offline advertising leads to your website and offer a FREE Report that will get your target homeowner interested in contacting you. Depending on your … (1 comments)

advertising: WANTED: Caring Owners Who Enjoy Afternoons on the Green - 02/08/07 05:49 PM
1.5 years young, 3 bedroom, 2.5 bathroom townhouse with a beautiful 1679 figure and a really nice looking office in search of caring and loving new owners who truly understand the needs and wants of a home. New owner should enjoy mornings on the lake, afternoons on the green and evenings … (1 comments)

advertising: The Gun or the Noose? You’re Killing Yourself - 01/05/07 09:41 PM
Marketing incest - why does it happen over and over again? It's like reading the classified. Ad after ad says the same thing. Nothing new, just same old junk - no new twist. It's junk mail. It hits the can faster than a kid with the flu. So why am … (29 comments)

advertising: The Future of Virtual Tours - 12/23/06 12:42 PM
I decided to post this seperately in the industry section to give everyone a chance to see the technology that is up and coming in the virtual tour industry. Again, the technology is still rather pricy and it will be sometime before it will be affordable enough for residential applications. But, … (5 comments)

advertising: That is NOT A Virtual Tour! - 12/23/06 08:53 AM
The term ‘Virtual Tour' has been left open to interpretation to the point that the term is open to just about anyone's understanding or definition. Two definitions found on Google using the exact same search phrase (define: virtual tour) directly contradict each other. One states that a virtual tour is any … (25 comments)

advertising: Don't Wave the White Flag: Bring the Grill and Start Cooking - 12/21/06 11:24 PM
I spoke with one of my clients the other day regarding the current market situation and if you are like him, you are getting disgusted. I don't wish to embarrass anyone, so I will not mention his name. But there's really nothing to be embarrassed about. This is everyone. This is … (0 comments)

advertising: Marketing Sabotage: Are You Scaring Clients Away? - 12/21/06 01:40 PM
I was in the mall with my three year old son, Nicky. I have four children and three of them are teenagers. I had already gotten rid of the teenagers by purchasing three mall 'credit cards' and sending them on their way. This is a terrific marketing strategy on the mall's … (2 comments)

advertising: Stop the Dancing: Marketing Yourself Without Trying - 12/21/06 11:52 AM
I had a dinner party to attend in Georgia. If you have ever been to Jekyll Island in Georgia, then you have probably seen the store that I am using as an example. But, here I am in a seemingly isolated little community that literally has one way in and one … (1 comments)

advertising: Learning From The Worst Examples in Marketing - 12/21/06 11:12 AM
You are probably already intimately familiar with the store in this story. But the name of the store really doesn't matter; the point is the marketing that takes place inside the store. You walk in to this store and find yourself in an aisle. It doesn't matter what you are looking … (14 comments)

 
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Cheryl Waller Marketing Consultant - Social Renegade

Vero Beach, FL

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www.CherylWaller.com

Address: 1686 Pointe West Way, Vero Beach, FL, 32966

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