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online: Pythons and Emoticons-- Why It's Hard To Discern Emotion From Online Thoughts - 02/21/08 12:30 PM
There I was reading the San Francisco Chronicle online when the headline grabbed me: "Gulp, The Pythons Are Coming" and I clicked in. Seems there are pet pythons abandoned to the wild in Florida and they've proved highly adaptable and somewhat mobile-- they can, apparently, travel up to 20 miles a day!
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online: Wells Fargo's Business and Real Estate Financing Group Selects PsPrint for Templates - 07/19/07 05:37 PM
PsPrint, LLC has announced that it will assist Wells Fargo's Business and Real Estate Financing Group (BREF) in creating and fulfilling direct marketing tools and resources for BREF's independent brokerage network. PsPrint LLC is a leading provider of printing, mailing and design services for small and medium-sized businesses and specializes in
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online: Traditional Courtesy and Online Behavior -- Flaming Has Consequences! - 06/25/07 01:11 PM
Do we take advantage of the relative anonymity of the Internet to be more rude and insensitive online than we would be in person? The thought occurred to me after responding to a blog post here on AR about a month and a half ago when I chastised the post writer for being spiteful
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online: Find and Keep The Online Booty! - 04/20/07 01:43 PM
I read this morning in RISMedia's digest a quick article by Stefan Swanepoel titled "Pirate or Partner? A Closer Look At Lead Generation." This article reaffirms what I've long contended-- like any other sales mechanism, success with online leads is dependent upon playing the numbers game, not obsessing about the deals that
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online: 'Logo and Brand' Protection Made Easy Online - 03/29/07 01:37 PM
The big franchises all have 'em but it still surprises me how many other brokerages and offices don't-- and they easily could! I'm talking about a design center with protected images so agents can produce business cards, flyers, postcards, and other marketing materials quickly and easily without risk of the company's 'logo and brand' being
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online: Who's Entitled to the "Lead" Online-- the 80 or the 20? - 03/26/07 09:48 PM
I ponder things. I'm a ponderer. I mull this way and consider that way and-- when I'm in the mood-- I ponder from many angles. And recently I started pondering about this whole online lead question. After considerable pondering, I became convinced of two things: 1) online leads are clearly diamonds in the rough and 2) a lot of people have a strange sense of
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online: Different Vantages Yield Vastly Different Views -- An Online Marketing Issue - 03/21/07 12:18 PM
A post on RealTalk last night about a change in HomeGain's Agent Evaluator product caught my eye. As a former Director of Sales for HomeGain, I know a little bit about the company's products and how they work most efficiently. The RealTalker was essentially calling out how things in the 'lead aggregator
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online: "I Got People" -- Social Networking and Your Business Plan - 01/23/07 06:45 PM
H&R Block is using this as a tagline to this year's tax season marketing campaign-- despite the crummy syntax! It must be working somehow because I remembered the tagline and their name. But it came to my mind in the context of reading and commenting on Jaclyn Erwin's blog today about
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online: Zillow To Replace RealtorĀ® Expertise? Look At The Baby! - 01/03/07 11:53 AM
The splash made by Zillow's online launch last year and the ripples it continues to cast across the industry are well-documented across the blogosphere-- and passing judgement on Zillow and similar tools isn't my purpose here. Rather, I reflect on the hysterical tone and the often paranoid thinking that marked so many of last year's postings. The
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online: Getting Started Being Successful -- Both of Us and Plain Talk About Sales 101 - 12/06/06 07:29 PM
Let's face it-- if this is going to work we're going to have to try and help each other become more successful. And that's OK. You may be a Realtor® or someone looking to find a Realtor®. Either way, I can probably help you with that. You may want to market
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Chris Hendricks
Oakland,
CA
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Chris Hendricks
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Sales, marketing, and a few random thoughts will find their way onto these pages.
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