Real estate blog entries tagged with marketing by Bettina Clairmont CPA (Bettina Clairmont)

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marketing: The importance of Timing - 10/10/07 06:45 PM

I am planning a marketing campaign for next year aimed at first time home buyers. I'm just not sure about the timing.
One side tells me to wait until March / April when the season really starts. However, knowing that most home buyers will select the first agent they call/meet I'd … (2 comments)

marketing: About advertising a service, not a listing - 09/29/07 10:36 AM

I don't have any listings, but rather I provide a service to my clients namely to give them a free financial and tax evaluation before they start looking for a home. It's designed to help them find their comfortlevel of how much they can afford, and calculate what their tax break … (1 comments)

marketing: A day in the life of an Exclusive Buyer Agent - 05/30/07 09:45 AM

As an Exclusive Buyer Agent with my own business, I have a lot of freedom of how to organize my day. Here are some of the things I do on a typical day:
Check my emails and weed out the junk mail folder --- careful, sometimes a legitimate email from a genuine lead … (6 comments)

marketing: Direct mailing - results? - 05/17/07 08:40 AM

Has anybody used www.usadata.com and can comment on how good their mailing lists are? It found it on the internet and it looks like you can really drill down to the type of address you want, ie. specify household income etc. Does anybody have experience with mailing lists and can give … (2 comments)

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