Get Real! - Archives July, 2008

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Good News -- Finally - 07/29/08 08:31 AM

Finally the good news the real estate industry is craving. Real Living CEO and Managing Partner, Harley Rouda Jr. alerted us to the news of the US Senate passed the omnibus Housing Bill and the president is expected to sign it soon. Click this for the full Bill description - warning … (12 comments)

Keep Your Marketing Real - 07/28/08 03:32 PM

I've never taken a CRS, GRI, etc. class. From what I understand the value and content from what is learned in these classes is outstanding. What I don't get is how we as agents use these three lettered designations to define ourselves on our business cards and in our marketing when … (9 comments)

I just finished 30 hours of CE - 07/23/08 04:33 PM

Here I am down to the wire with a month to go till my real estate license needs renewed. In Ohio you need 30 hours every 3 years.
Procrastinating, dreading the task and never having taken an online class... I logged onto the Real Living Business Center, went to the Real U Training tab … (9 comments)

Do you really want to "capture" a consumer? - 07/22/08 09:25 AM

I've attended a few seminars, meetings and read a few blogs lately where I've read about companies and agents trying to "capture" consumers. Semantically speaking, wouldn't you rather "establish a relationship" with consumers vs. capturing them?
As a consumer, I personally do not want to be captured. That term implies being … (8 comments)

E-Mail vs. Phone - 07/17/08 01:06 PM

I was in an interview with a potential marketing candidate a few days ago. One question I always ask is, "how do you communicate?" I'm looking for an answer that ensures me the candidate is not fully tied to e-mail. In real estate and franchising, I feel it is 100% necessary that … (20 comments)

Back in Action! - 07/16/08 08:55 AM

Last week I traveled to Costa Rica with my brother. He won a sales trip with his company and asked me to go with him. Awesome experience but now I'm back in action.
A few things to write about today...
During my trip I was impressed by the American real estate … (6 comments)

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