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real estate business: Who REALLY Wants to Be a Realtor Today? - 09/26/11 05:45 PM
Remember that old adage, “Those who can't do, teach”? It's really a demeaning statement about what the speaker thinks of teachers; it's diminishing, denigrating, and generally a dismissal of folks who choose to pursue a truly noble profession.
Have you noticed lately how many people who are out of work and announcing (with little or no enthusiasm) that they'll “Just get a real estate license.” That pronouncement seems to reflect the idea that, as Kris Berg over at Inman noted, the true salvation for those who are unemployed is to get a real estate license. But let's face it – most … (3 comments)

real estate business: Another New Challenge: Late Stage Loan Rejections - 09/12/11 04:39 PM
 Just when you've positioned yourself to switch into cruise control, when you've acknowledged and embraced all of the current vagaries of the real estate market, another challenge pops up out of left field. To help you succeed, I can say nothing other than, “Learn to deal with it.” My own best far-reaching strategy is to give you a heads-up, and offer alternatives for dealing with the latest, greatest potential obstacles. The old adage holds true: Forewarned is forearmed.
So here's what's happening – and needs to be on your radar – right now. Are you experiencing an upsurge in clients … (3 comments)

real estate business: What Will YOUR Real Estate Fortune Cookie Say? - 08/26/11 05:24 PM
 Recently, Kris Berg at Inman News wrote a terrific piece about the fact that, as much as we'd like to believe their contents, fortune cookies really do generally tell us exactly what we want to hear. So my question for you is this: Are you (at least subconsciously) basing your real estate career planning and decisions on the kind of wishful thinking found in fortune cookies?
If you are, it's time to think again. As Berg notes, “These assurances [found in fortune cookies] tend to buoy the old spirits, but they're not real.” Fortune cookies are inevitably upbeat. When was the … (9 comments)

real estate business: Are YOU Tapping the Shift to Rentals? - 08/09/11 06:39 PM
 It's a given – dealing with rental properties can provide income and future clients for savvy, open-minded agents. Inman News ran an interesting article recently, highlighting just this point. Remember, it's all a matter of how you think – we're in a make-it-or-break-it economy, and if you're smart, you're scrambling to not only use but create best practices to put yourself at the head of the pack.
Rentals have BIG potential as a new money-maker for real estate professionals. By 2015, the nation's home ownership is projected to drop from about 66% today, to 64% - the same rate as in … (4 comments)

real estate business: Are You Ready for the Next Bad Day Looming on the Real Estate Horizon? - 07/18/11 05:39 PM
The federal government has come up with a lot of interesting ways to rescue the housing industry. As Keeping Current Matters notes, one of those ways was to raise the maximum loan that can be sold to Fannie Mae and Freddie Mac (for FHA loans), known as the Conforming Loan Limit.
This was a good thing, indeed! Increasing those loan limits offered liquidity to mortgage lenders, which in turn enabled them to lend at competitive rates across the country. As we all know, there are two principles associated with good things. First, they always come to an end. Second, they almost … (3 comments)

real estate business: Establishing Your Boundaries for a Better Business Life - 09/22/10 09:53 PM
Continuing our discussion from my last blog post about The White Rabbit Syndrome, the constant state of needless “busy-ness” and addiction to adrenalin … I felt it was important to focus on another monumental reason why I think the real estate business is sick…
Ignoring the essential practice of establishing boundaries and enforcing them.
Few Realtors® are committed to playing the game of real estate with boundaries that prevent prospects from abusing their time. That small group live a much more enjoyable life, are NOT available “anytime”… and as a result, are part of the High Producers’ Club, or are … (4 comments)

 
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Coach Patti Kouri

Chatsworth, CA

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