Don COPPERMAN's (copperman) Blog

I saw this article by Chris Marriott and considered it worth sharing. Come back here and let us know what you think! A real integrated marketing program doesn't simply strive to deliver a consistent message, it also attempts to evolve and learn from each exposure to, and interaction with, a consu...

There are many ways to skin a cat......as the saying goes. The same is true of internet marketing. Anyone that communicates with other people for the purpose of traveling, educating, selling, healing or buying...whatever. I would say you need a web presence. Invariable most will say that your web...

Everywhere you go these days, it looks (and sounds) like streaming media (video and audio over the internet) is in the news. Digital media has come of age. One particular application of this digital revolution-video email has caught the interest of corporate America. In the early days of video o...