marketing to senior citizens: What is a senior citizen?
- 05/30/17 04:29 PM
What is a Senior Citizen?
Unless you are a senior citizen, as I am, you may be tempted to think that “Senior Citizen” = “old person.” And if you’re thinking “old person” you may be putting us all into a category of real estate clients who are ready to:
Downsize Move to a retirement community Move to a retirement home You may also think we’re necessarily in poor health and / or have diminished mental capacity.
While those statements do apply to some, if you paint us all with the same broad brush, you’re sadly mistaken.
If you stop and think about it, … (45 comments)
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What is a Senior Citizen?
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