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Services for Real Estate Pros - Marte Cliff Copywriting
Thoughts, ideas, insights, and tips on writing for real estate - from a former real estate broker turned real estate copywriter.
RECENT BLOG POSTS
If you have satellite Internet, you know you have so many megabytes of data each month. If you go over, your account is "throttled" until you purchase more.A little over a month ago I was going along with more than half of my data unused, and it was only 4 days until it reset.That's why I was sho...
06/02/2017
What is a Senior Citizen?Unless you are a senior citizen, as I am, you may be tempted to think that “Senior Citizen” = “old person.” And if you’re thinking “old person” you may be putting us all into a category of real estate clients who are ready to: Downsize Move to a retirement community Move ...
05/30/2017
For too many, Memorial Day is just a day to take off work - a day to eat too much, drink too much, and visit with friends. I wish we would all stop and remember that we wouldn't have the freedom to do those things if it weren't for the soldiers. Then I wish we'd all take a moment to honor them a...
05/28/2017
Every writer has pet peeves that make him or her cringe. I actually have two.The first one is “I want to thank…” It must just be me, because I see it and hear it all the time. Every time I do, my instant reaction is “Well, then why don’t you do it if you want to?”The other pet peeve, however, I b...
05/25/2017
As Liz and Bill Spear so ably point out - if you're in it for the long haul and you're willing to do the work, you CAN beat the 800 pound gorilla! The big portals make a lot of agents anxious. Z/T/R.com & the big brokers all have WAY more money then we'll ever hope to have.  They can out advertis...
05/23/2017
Check out these words of wisdom from Jeff Dowler - you can't go wrong following this advice.There's also another bit of wisdom here - that of knowing it's worth it to take a few hours' driving time in order to connect with the people you love. Real Estate Lessons Learned from a 2-year-old   We sp...
05/22/2017
As you know, there is no one magic pill that will make your real estate career successful. That takes a good mixture of skills, market knowledge, and dedication – together with effective and consistent marketing.But there always are some things that can raise you a notch above your competition, a...
05/22/2017
A few days ago I looked out over my meadow and marveled at the many shades of green - who could even count them?This morning I got an email from the Breakfast Stock Club informing me that "Greenery" is the color of the year. That apparently means we'll be seeing it in advertising, in clothing, an...
05/19/2017
It’s an old adage in real estate that it’s beneficial to be the second or even third listing agent. Sellers have experienced disappointment and are looking for a solution.That means they just might be more open to taking your advice when it comes to: Price Presentation Showing availability Gettin...
05/18/2017
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Here's an interesting one that has come my way over the past week or so...First I got an email from "Alan Liu | Service & Operations Manager,China Registry (Head Office)" telling me that a company was about to register the domains copybymarte.com.ca; copybymarte.net.ca; etc. They asked if I had a...
05/15/2017
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Marte Cliff

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