Real estate blog entries tagged with trademarks by Richard Weisser Coweta Fayette Real Estate

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Home : Blogs : Richard Weisser - Coweta Fayette Real Estate - Newnan homes for sale : Coweta County Real Estate Facts and Info by Richard Weisser Better Homes and Gardens Real Estate Metro Brokers Newnan : Tag "trademarks"

trademarks: The phrase “Super Bowl®” and fair use within a commercial enterprise. - 02/02/12 10:00 AM

If you think that the phrase Super Bowl® is in the public domain, think again. The mark is owned by the NFL and its use is strictly monitored and controlled by the football confederation.
Most real estate agents probably don’t think this topic has any application to the business of selling properties. After all, we don’t hawk pizza or televisions or beer.
But using the phrase to promote a commercial endeavor, such as a “Super Bowl® Open House” probably requires a license from the NFL.
Fair use of the expression is likely limited to stories about the game itself. For instance, … (11 comments)

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