Craig Schiller's (craigschiller) Blog

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Industry Observer
These are the creative writings of Craig Schiller, a home stager, professional real estate marketing "guru" and founder of the Real Estaging, one of the nation's leading home staging companies.

ARCHIVED BLOG POSTS

2007 

Politics and the 4th of July go hand and hand. So for this week's Good Words I wanted to pick words I believe are an American truth. Unfortuently at times, no matter how truthful words are, they just are not heard.This is because regardless of who speaks the truth, we often will first filter it t...
06/29/2007
Home stagers... I didn't want to make a big stink about this, but I am thrilled to announce another staging training & certification course is now available to you. While I know you all are well trained staging professionals and have already worked hard at learning the foundational basics in the ...
06/26/2007
When I was a kid I used to watch the Popeye cartoon on TV. (To be honest I don't even know if it is on anymore or if the strip even runs in news papers.)Anyway, one of the cartoon's secondary characters was named Wimpy. While Wimpy was a sweet harmless loveable oaf, he also had a problem... he ha...
06/25/2007
Lately I have been spending a few extra hours playing in the Rain.I've come to learn that it doesn't take much to see which posts will make a "splash" and which will be just "drips" in this big puddle. The key to all GOOD writing, whether it is a novel, screen play or even a blog, is originality....
06/22/2007
Revealing how I approach and how I actually study what I see working with my blogging here in the Rain is what this post is all about. (Its NOT about the goofy picture to the left... that is just to make you smile a bit.)First I know that blogs that have fresh original industry related content re...
06/18/2007
I swear EVERYONE, at this past weekend's Midwest West Celebration for Active Rain, wanted to know the answer to the GREAT mystery.... How does Active Rain make money? People even were grilling ME (as if I had an inside scoop).  But like I told them... ask Matt. So sorry, you won't find that JUICY...
06/18/2007
Buddha should have been a blogger on Active Rain. His "good words" from long ago are quite relivant to that which we write of and share in this community we call the "Rain".Even publishing our words as "Members Only" does not release of of the responsibility of what we write and what we say.It is...
06/15/2007
I woke up this morning and that headline was in my head. I guess it was there because I went to bed thinking about all the controversy that has swirled around and in Stage It Forward... for the last couple days. If you feel like an outsider that missed all the action... here is a link to all the ...
06/14/2007
So, I just finished being the guest judge for this week's Carnival of Real Estate. Some really great and informative winning posts for this week's contest  can be found here on my "pretty" blog: Judging for Real Estate Blogging Award Ain't Just Easy as Black & White.But that is not what I want to...
06/11/2007
I have been in the Rain long enough to see NEW voices rise up from nowhere and be heard.When I read of the frustration others have when it comes to being "heard" in the Rain, I just want to encourage them all to... Work on your "voice"! With practice it will come and you will be heard.So when I f...
06/08/2007
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Craig Schiller

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These are the creative writings of Craig Schiller, a home staging professional, passionate real estate marketing professional and founder of the Real Estaging, one of the nation's leading home staging companies.