how to stage: Bad Staging... EXPOSED! - 10/17/07 06:45 AM
One of my favorite blogs to visit outside of Active Rain is Athol Kay's ReAgent In Connecticut. I see a section on his blog as it having a parallel relevance to the practice of home staging... which I will explain in a moment.
Anyway, I like to visit Athol's site because his readers … (25 comments)

how to stage: First Appearing on "STAGE" 3 years Ago... TODAY! - 03/19/07 07:09 AM
Today, on the 3rd anniversary of my first home staging... I thought I would share the backstory behind my first staging experience and how it convinced ME that home staging works.
In March of 2004, a little after I had completed my studies in Interior Design, I was asked to stage a condo (that had a lot going … (27 comments)

how to stage: Over Done vs. Done Right - 10/03/06 04:05 PM
 
Here is a picture of the livingroom of property we just completed yesterday. Which version of the same room do you think more people will relate to as "their new home"? This happens to be a property on the markete in an ultra HOT gentrifying area on Chicago's north side.
The room on the left has … (14 comments)

how to stage: Staging should BLEND with the house and the target buyer - 09/10/06 08:51 AM
Debra Gould blogged on this topic yesterday and as I was posting my comments on her blog there was more I thought I could add.  
Debra said it perfectly whe she said staging should NOT "...look contrived and artificial, it needs to fit the mood of the house. You shouldn't be … (12 comments)

 
Home Stager: Craig Schiller (REAL ESTAGING, a nationally recognized leader in Staging.)
Craig Schiller
Chicago, IL
More about me…
REAL ESTAGING, a nationally recognized leader in Staging.

Office Phone: (847) 384-9369
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These are the creative writings of Craig Schiller, a home staging professional, passionate real estate marketing professional and founder of the Real Estaging, one of the nation's leading home staging companies.
















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