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stager litmus test: Not All Bananas in the Bunch are Ripe and Ready - 05/01/08 07:07 AM
So my home selling pets, would you like to pick a home stager to regularly work with, but are not sure which in the bunch to hire? Plus does it seem as if daily there are more and more staging bananas out there to pick from? Well, you are right; it can be a tough to know which stager you should bring to your seller, especially since staging is still a relatively new service offered in most parts of the USA. You are also right if you noticed that there are many new bananas rapidly joining the staging bunch.To make a wise and informed choice, … (36 comments)
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stager litmus test: WOW does this stager have "IT" or what? - 11/02/06 07:40 AM
With nearly 170 Real Estate Stagers now listed here on Active Rain I tend to only have time to "check out" those who have jumped further in the puddle and participate more fully by blogging and commenting.
Recently I stumbled upon Jessica Hughes of Ambiance Staging. a new stager that I believe has “it”... in every sense of word. I believe she has a GREAT start, a GREAT attitude, GREAT talent, GREAT acumen and most importantly… tenacity.
A little while back I shared a “secret” on how to easily evaluate a stager. In that blog I said… “USE YOUR EYES and see the good AR stagers … (11 comments)
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stager litmus test: USE YOUR EYES! - 09/27/06 07:13 PM
I know there are those realtors out there that have never heard of staging... even here on AR. So I blog on.. for YOU are the gateway for recommendation of our staging services.
If you are interested in considering using a stager... USE YOUR EYES and look at stagers here on AR as a cross section of what the Professional Staging Industry has to offer.
If you USE YOUR EYES you will see the level of quality and skill is "all over the place". JUST because someone attaches the word professional to their name... does NOT make them so.
USE YOUR EYES... there are some AMAZING … (7 comments)
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stager litmus test: AUTHENTIC & UNIVERSAL Credentialing for Stagers - 08/13/06 11:40 AM
THIS is why I love ActiveRain.... actually JoAnn Guida came up with the perfect parallel to help explain my concerns and wishes for AUTHENTIC and UNIVERSAL credentialing of stagers. (Now why didn't I think of this? LOL)
Anyway, JoAnn made the GOOD POINT that ... "Once upon a time Interior Designers weren`t licensed either today they have to be a member of the ASID." She went on to ask, "Do you believe the same will hold true for staging?I believe this is exactly where this is heading."
So actually ASID is an impartial society that requires members meet a few acceptance standards: … (6 comments)
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stager litmus test: Stepping on "accredited/certified” stager’s toes… - 08/10/06 06:24 AM
I've said it before... staging talent is NOT just acquired by sitting in a weekend seminar or EVEN a week-long workshop. I have worked with people that have NO formal training and they have "it".
Real Estate staging is having an eye for symmetry, balance, scale, proportion, and color. It is also a keen and innate talent for marketing and visual merchandising, as well as, having a sense of organization, cleanliness and flow. It is an understanding of sales demographics and how they can impact the "setting" of a property for sale in the market place.
I DO NOT think that what I described … (28 comments)
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stager litmus test: UP STAGING the competition... 2 VERY different stagings on the same property - 07/29/06 10:25 AM
Realtors need to know that just because a person or business call themelves "stagers" does not mean that they can actually do a professional job. EVEN if they are "Accrediated".
Here is an actual job we recently re-staged. The builder has paid an unbelievable $9,000 in fees to this furniture rental company! This type of "staging" is what I call... "plop and drop".
This "accredited" company gave NO thought or effort as to HOW the few pieces of furniture they supplied should be placed in the home.
To make the home look waaaay more appealing. We came in and reset the space using the rental companies own furniture and then added … (34 comments)
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stager litmus test: Stagers: Certified, accredited and waving a magic wand... - 07/24/06 08:21 PM
I feel compelled to yap a bit more on my blog from yesterday. First, keep in mind that what I have to say is just my opinion based on my observations. But after yesterday's insightful comments from Kristal Kraft, and Geri Sonkin I was inspired to do some more sleuthing to back up my comments.
First... yes, there are organizations that accredit, certify or wave some sort of magic wand and turn people into "staging professionals" with some alphabetic mambo jumbo acronym they can put on a business card. Acronyms such as:
IRIS: interior redesign industry specialists ASP: accredited staging professional CSP: certified staging … (10 comments)
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Craig Schiller
Chicago,
IL
More about me…
REAL ESTAGING, a nationally recognized leader in Staging.
Address: PO BOX 5267, Aurora , IL, 60507
Office Phone: (847) 384-9369
Email Me
These are the creative writings of Craig Schiller, a home staging professional, passionate real estate marketing professional and founder of the Real Estaging, one of the nation's leading home staging companies.
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Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.
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