Internet Lead Conversion...simply stated is a SYSTEM. As important as LOCATION, LOCATION, LOCATION is to real estate; Internet Lead Conversion is to a SYSTEM. Here is what I do.... Having a web site is foremost---more on web sites later in the blog. After a prospect makes it to my web site, they register to receive information. Stop right there...this is the way I do it. There are many strategies for capturing buyer information: up-front registration--someone comes to my web site they have to give me minimal information...at least a name and email open range--they can come and go as much (5 comments)