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social networking: The 7 Habits of Highly Successful Linkedin Members - 06/25/10 08:54 AM
So what makes a highly successful Linkedin member? Here is what I have discovered as not only habits, but also “secrets” of the treasure chest on Linkedin. 1. They invest their time strategically by putting fresh content on Linkedin when it’s the best time to do so. Let me explain, for me weekends are times to prepare Linkedin content, but as you will notice most collaboration does not take place on weekends. So hold the great Q/A’s, the awesome discussion topics, or the great status updates until Monday and never late Friday. Think about what your audience is doing and be strategic. 2. … (4 comments)

social networking: What McDonald’s Can Teach Us About Our LinkedIn Profiles - 06/07/10 03:07 PM
Is it not true that we are all complicated with many talents and abilities? Of course it is! But that is not how people make decisions on working with us. An “all things to all people approach” is a death token to receiving communications from your target market because they don’t know they are a perfect fit with your value proposition.Creating a Cohesive Message on Your Profile
Why does McDonalds not offer Pizza? Could they? They certainly have the capacity financially to do so. They don’t because it’s not what they are best at. They don’t because their market isn’t looking … (1 comments)

social networking: Rainers and Bloggers: 7 questions to ask before hitting "Publish" or "Post" - 06/07/10 01:54 PM
 There are many things a blogger should check before hitting the“Publish” button. One of the greatest mistakes a blogger can make ishitting the publish button too soon. I wish I could say I have nevermade that mistake but I have made it more times than I would like toadmit! Here are 7 questions that I ask before I hit the "publish" button: 1. Have I read the post in its entirety after finishing it?I know that sounds obvious but many bloggers don't read what theywrote before publishing it.  When we fail to do this, our post may notmake sense or we … (2 comments)

social networking: Six Ways to Improve Your LinkedIn Profile - 06/02/10 06:36 AM
Your LinkedIn profile doesn’t have to be just an online resume. Yes,it’s important to have information about your current position,experience and education; however, there’s so much more that can helpyou build business relationships through LinkedIn. You can pimp yourprofile with numerous apps and other items. Here are six tips forenhancing your personal LinkedIn profile: I. Vanity URL LinkedIn assigns each profile with a random string of numerals at the end of their profile URL. You can easily customize your URL with your name and/or personal brand. Here’s how:
Click on “Edit” link show in image below.
You’re taken to a … (40 comments)

social networking: 5 Differences Between Social Media and Social Networking - 05/11/10 11:07 AM
The differences between social media and social networking are just about as vast as night and day. There are some key differences and knowing what they are can help you gain a better understanding on how to leverage them for your brand and business.1. By Any DefinitionSocial media is a way to transmit, or share information with a broad audience. Everyone has the opportunity to create and distribute. All you really need is an internet connection and you’re off to the races.On the other hand, social networking is an act of engagement. Groups of people with common interests, or like-minds, associate … (2 comments)

social networking: You Came. You Saw. You Networked. Now What? - 05/11/10 10:08 AM
Here’s the scenario: You registered and attended any one of the networking events that you’ve seen here on LinkedIn. You meet a lot of people. You pass out a lot of business cards. You have a drink and maybe a bite to eat. You talk to a few people. Then you go home and shuffle through the business cards you collected and wonder, “Now what?” Do you know that research shows, on average, you need to meet with and stay in touch with a contact SEVERAL TIMES before that contact (or someone that contact knows) turns into a client or customer? After a networking … (6 comments)

social networking: What are some of the best practices to use Social Media in a niche market? - 04/20/10 07:28 AM
I have found that if one is marketing an everyday consumer product like cereal or a large company that produces consumer products then Social Media becomes quite effective because of the sheer number of people that use that product.
 
However, how does one use Social Media to promote into a niche market where a product is not well known and everyone is not talking about it or the company?
 
How are you using it in your Real Estate practice?

(4 comments)

social networking: 50 Social Sites That Every Business Needs a Presence on - 03/08/10 07:46 PM
50 Social Sites That Every Business Needs a Presence on Web sites to help your company network, advertise recruit and more.  
If your business limits its online presence to advertising banners and blogging, it's missing out. The Internet provides powerful networking opportunities that allow users to effectively target their audience by logging on to social sites like LinkedIn, Digg and more. Take advantage of these tools by asserting your company's presence online and reaching more potential customers, business partners and employees.
 
Social-Media/Social-Bookmarking Sites Share your favorite sites on the Web with potential clients and business partners by commenting on, … (7 comments)

social networking: The Year of the Connector - 02/16/10 04:25 PM
The Year of the Connector: Three Ways to Make More Meaningful Business Connections in 2010
It’s official: We survived 2009. But you’re probably not spinning around in your office chair, throwing confetti in the air to celebrate. The major business casualty in the last year was customer-business trust. But the new year offers an opportunity for a fresh start. And while updating your marketing plan might help get the job done, 2010 is the year of the connector. And in the year of the connector, the connections you make and the relationships you build will be the true game changers. … (0 comments)

social networking: Top 5 Ways Not to Be Annoying on Twitter - 02/16/10 10:35 AM

Top 5 Ways Not to Be Annoying on Twitter
Twitter is a perfect democratic forum: If people don’t like what you have to say, they can vote with their fingers. With a quick click, choosing the unfollow or block features, your feed is forever removed from their life. However, for businesses small and large, the goal of Twitter and other social media tools is to build relationships, not tear them down. To master the fine art of friending followers, here are five ways to not be annoying.
Don’t hide. Include extra contact info in your Twitter bio or background. Sometimes, … (5 comments)

social networking: A special report on social networking - 02/15/10 09:16 AM
A world of connections
Online social networks are changing the way people communicate, work and play, and mostly for the better, says Martin Giles (interviewed here) Jan 28th 2010 | From The Economist print edition
Illustration by Ian Whadcock
(2 comments)

social networking: Google offers social searching to stay in touch… - 02/03/10 05:23 PM
Google offers social searches… Google has a great tool for users to say in touch with each other beyond the typical Twitter and Facebook updates. The nice thing about it, if someone searches under your name your list can see your content. The user can set up thier own multiple channels/lists of content. You can create a personal profile at:google.com profiles.
A Google user can now click a link “My Social Circle” to bring up anything members of the user’s network had posted or blogged on that topic. The user would be able to add or remove people from their profile … (1 comments)

social networking: Why you need Social Media Marketing for Business - 01/29/10 02:11 PM
Why you need Social Media Marketing for Business
If you’ve heard about Social Networking and Social Media and how amazing it all is but you still don’t understand why you need to do it then read on. With the Google Caffeine update imminent it’s even more important to get started.
1. The Future of Marketing is Social
Social media and social networking are here to stay. Online marketers need to add it to the mix. Companies that don’t jump on board will be left behind. It is not a fad or a passing phase. Businesses are finding new ways to use Social … (4 comments)

social networking: How To Dominate Social Media in Three and Half Minutes - 01/26/10 05:55 PM
How To Dominate Social Media in Three and Half Minutes Put down the Koolaid and get to work. The social media is not new. Just easier. And it adds lots more places for you to prospect.
It is simple.
Instead of getting overwhelmed with joining one social spot after another.
Work Smart!
Find the Conversation First off who is your prospect and where do they hang out? What is their biggest concerns and pains? What is their biggest lifestyle fantasies?  Get in Front of the Conversation The where: Facebook Pages Facebook Fan Pages Twitter Searches Twitter Hashes Forums Google, Yahoo Groups, … (2 comments)

social networking: What do I tweet about? 30 tweet ideas - 01/23/10 07:16 PM
What do I tweet about? 30 tweet ideas
 
One question I’m often asked by those who are starting to tweet is ‘What do I tweet about?’. So I have written 30 Tweeting Top Tips.
Even the most experienced tweeters get twitter block sometimes. Here are a few ideas to keep you going. Incidentally many of these suggestions make good blog ideas too. 
 
1. Write helpful Tweets At least half of your tweets should be an answer, a response, or some kind of communication or dialogue. Remember it’s about relationships.
2. Create a tweet when you upload a new … (11 comments)

social networking: Social Media - 01/20/10 08:27 AM
Which social media marketing medium would you say to stay away from?
(6 comments)

social networking: Making the Most of Social Media Marketing – Links - 01/19/10 04:21 PM
Below you'll find a comprehensive list of the top 85 Social Media Tips, Guides, Plugins, Platforms, Analytics Tools, Apps and other great Social Media resources. This list is designed as a reference guide for those who have attended a Social Media training course – I found it extremely helpful. Enjoy…
PS-feel free to email me directly if you have any questions @ danieljguest@gmail.com
Tips & Guides
Mashable – Twitter Lists, Resources & How-Tos http://mashable.com/2009/01/01/twitter-user-types/
How To Blog: A Beginnerʼs Blog Publishing Guide http://www.masternewmedia.org/independent_publishing/blogging-how-to-blog/guide-to-publishing-first-blog-20071104.htm.htm
10 Things to Do Before Launching Your Blog http://ow.ly/wZ3K
Writing for Bloggers – A Quick Guide on Style, Substance and Strategy … (7 comments)

 

Daniel Guest

Princeton, NJ

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