dave woodson: learning the ropes of Video Marketing
- 06/28/12 03:55 AM
I have been using video marketing since late 2007, but only recently turned my powers towards listings.
I am seeing a surge in views, and I am getting better at doing them. In the past, when I did a carcast. I would simply let the camera run and sooner or later I would say something worth keeping, but when I do a listing video I need to make sure that I am some what scripted more importantly I need to sound like I am not reading.
The Ropes for Video Marketing
Script - know your subject: the home, the neighborhood, the … (3 comments)
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dave woodson: My First
- 05/22/12 02:20 PM
We all remember our first...Listing Video
I have been doing video since mid-2007, starting with mortgage updates, to marketing advice to expressing my opinions on real estate and social media. I have longed preached my theories on "listing videos". Well, I finally did one in real life for my broker Maggie Lybolt at Prime Real Estate for her listing at 883 London Lane in Valparaiso, IN.
Here is what I learned...
1. Use a script
At least some talking points, it will help you avoid over-using words like "spacious" and "great". It was like I was making a new drinking game. … (5 comments)
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dave woodson: Chesterton Indiana Homes
- 05/14/12 02:29 PM
Are you looking to buy a home in Chesterton, IN?
Are you looking to sell your home in Chesterton, IN?
What is it that I do that is so different than any other agent out there?
Video Marketing Social Media Marketing Blogging Vlogging Email Marketing Uses all of the online tools and then a few more that others do not know about I really pride myself on the knowledge and expertise that I have build up over the years.
First, being one of the first mortgage professionals to use video and social marketing
Second, being recognized on the local and national … (0 comments)
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dave woodson: I am back
- 02/08/12 03:33 PM
I was not a happy camper back in July of 2008. I sat poolside with the Wife as we watched the Girl play with her cousins in the warm pool in Burnside, Ky. I had 5 full-time employees, and over the previous few months I had closed 85% of the loans in the office. Sadly, a fair share of that business was going to pay the overhead and keep the office open.
I was not happy
Mentally, I was done. I wanted out. I was not interested in doing mortgages anymore, but what else was I going to do? I … (6 comments)
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dave woodson: A WAY SMART Way to Set Goals in 2012
- 01/01/12 12:30 PM
As 2011 comes to a close many look to make resolutions and set goals for the new year. Sadly, many of them will not make it past the 3rd week of January.
What many fail to do is "emotionalize" their goals. I was one of them that never tied my goals to an emotion. If I failed to make goal deadline. I just marked it up to bad luck, or I did not feel like doing it anymore.
A week or so ago, I skyped in with Leanna Hoagland-Smith, a business coach and new in 2012, an international speaker. I recently … (1 comments)
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dave woodson: One of the best Home Video Tours of the year...
- 10/11/11 01:54 PM
First of all, I really do not like how most agents that dare do video do video.
Second of all, I am huge Steve Dahl fan. He is a Chicago radio legend and has a gret podcast that lauched a monthly pay channel this year. Well, he does a feature on FOX 32 in Chicago every week. Well, last week he highlighted a new listing of the infamous former Governor Rod of Illinois. While Mr. Dahl could not get into the house to video the listing. He did the next best thing...green screen and captured what I think is one of … (3 comments)
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dave woodson: What can 1.5 agents do in 3 weeks that one agent cannot do in 3 months
- 07/19/11 06:03 AM
So what can 1.5 agents do in 3 weeks that one agent cannot do in 3 months?A few weeks ago, I met my parents, another couple and his sister for lunch. I'll be honest. I did not want to go. While Hacienda is not a bad place to eat, it is just not my favorite place to eat.However, that day was a great day to go. As some of you know, I've been a mortgage professional, but in the last few years I decided to get my real estate license. I never really intended to list or sell. I have … (8 comments)
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dave woodson: My Intro to LinkedIN
- 06/28/11 05:48 PM
Recently, I was asked to speak about LinkedIn at a local Tweetup. I, never one to turn down chance to speak leaped at the opportunity. I have often admitted that LinkedIn was my most overlooked and often ignored social site. Well, no longer and if it has been that way for you. I hope you change your mind after watching this video.
LinkedIn with the use of Facebook and Twitter in conjuction of a well-written blog is the basis for a strong social networking strategy that will get you not only more leads but more closed loans … (2 comments)
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dave woodson: Social Media, Real Estate and Confidentiality
- 03/31/11 04:40 PM
Social Media and Selling Real EstateThe other day, I read a pretty interesting article by Dan and Amy Schuman, the experts in Luxury Homes in Solon, OH, titled "Is Social Media killing Confidentiality". He showed a list of examples that they've seen other agents commit what seems to be a lack of "fiduciary responsibility", and for the most part I think they are right. I do believe a few of the examples while very well intended did lack some fiduciary responsibility. Well, we all know the road to hell is paved with good intentions. So, lets break down the Facebook … (4 comments)
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dave woodson: How to do a Carcast
- 02/09/11 01:59 PM
I will admit that on occasion, I will text even though I am driving. (I know it is bad, please do not bust me on that. I am stopping now). Heck, I have even Tweeted while behind the wheel. In fact, in early 2010, I live tweeted my travels from Michigan City to Indy as I passed through each and every little town and hamlet. Yes, I know that was bad. Especially when I caused a minor uproar for my safety and that missed Smithson.
Sidenote: I more than made up for it the next time through…
However, I have received some complaints and even some jokes … (5 comments)
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dave woodson: This Week in Dave
- 12/18/10 05:57 AM
This week was a good week as I entered my 2nd full week of my "blog a day" project. My goal is to blog at least once a day across any one of my platforms, that includes doing a video, podcast or writing. Most of you know I am pretty darn active on Twitter and I have spawned a few friends to follow me into this venture.
Two of note are two great bloggers and all around great people from Indiana. Dana Nelson and BGKahuna, I know BG's real name I just prefer to call him BG. Dana has "blog a … (4 comments)
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dave woodson: No Space, Leave the Place
- 12/08/10 04:21 AM
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dave woodson: Who are you?
- 12/08/10 03:24 AM
I have been horrible about blogging on here, focusing more on other blogs and I am sorry for that.
However, yesterday as I try to add some new follower on Linkedin, I noticed a disturbing trend. It seemed more and more professionals were not using a good picture, scratch that a picture at all. I am really not liking seeing the egg on twitter and an empty avatar on Linkedin. Really, if you do not have a pic on facebook someone should slap you.
I know that is a little rough, but these are the best social media sites on the web. If you … (9 comments)
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dave woodson: getting more leads
- 10/06/10 07:54 AM
A week or so ago, I saw a blog post on here about walking around the area of your new listing. I think it is a great idea. I call it the "10-10-20 Rule" and if I were still actively listing and selling I would be doing it. (I refer all my business that is how I roll)
About 2 months ago, my neighbor got his cousin to list his house. You all know blood is thicker than water. I knew what was going to happen next. Like a celebrity death, they never come alone, they do it in 3's or … (3 comments)
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dave woodson: my 6 months looking in...from outside
- 08/12/10 04:03 AM
I am a former loan officer a current Realtor-in-referral. I quit doing loans in March of this year. I, simply, grew tired of dealing with know-little agents, back stabbing loan officers, clients willing to sell you out for a .25% better from the starving LO on the street corner holding will "work for loans" sign, the banks changing their mind on good loans and ever changing landscape regulation landscape that may or may not be a mirage.
What have I learned in the last 6 months?
That most agents in my area do not know SEO, blogging or even customer service their … (5 comments)
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dave woodson: old ways of marketing,still work
- 08/11/10 08:30 AM
I wrote this over at my main blog of DaveWoodson.com, I am former mortgage guy, turned full time marketer and speaker. I have long been interested in the old tried and true marketing ideas that cost little to no money other than your time and some printing costs.
I heard this more that a few years ago and I have suggested it to more than a few of my real estate agent friends, with little to no success. They were either too busy or they were not interested in the leg work. I think this video shows that listings in a … (3 comments)
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dave woodson: Credit Repair - People to know in NW Indiana
- 02/21/10 08:58 AM
As a mortgage banker, I am often asked who I would suggest for credit repair. This really is not an easy quesiton to answer as I used to believe that credit repair was never a good idea. Well, my eyes have been opened to a local office that is using the practice to help many people fix their credit and help them buy a new home.
Their service also helps those that find themselves buried in a heap of credit debt and need help eliminating that credit card debt.
Whatelse, I like the the triple threat warranty that if … (0 comments)
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dave woodson: FourSquare
- 02/02/10 02:34 AM
Hey, I am over here. No, wait I am over here. Just go to my Twitter page and you will soon know where I am and what I am the Mayor.
What you did not know I am the Mayor of several Indiana Towns and Cities, not to mention a few eateries and even my church. Who wants to be the pastor when you can be the Mayor of your church. Do you think they will give me a funny hat like the Pope? No, I didn’t think so either.
So, what the heck am I talking about FourSquare. You know … (9 comments)
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dave woodson: Don't wait to buy an Indiana Home
- 01/28/10 08:15 AM
- Waiting Could Cost You $1000's
This is no April Fool's joke, but if you wait to buy an Indiana home you will be the fool. On April 5th, the required up-front mortgage insurance premium (MIP) will increase to 2.25%. So, buying a $150,000 home in Indiana with 3.5% down payment of $5250, the up-front MIP will be increased by $732.76. Granted, the up-front MIP is financed as a part of the loan, by why pay extra when you don't have to. Also, later on this Spring, Indiana Home sellers will no longer be allowed to give more than 3% in … (0 comments)
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dave woodson: REbarCamp Indiana the day after
- 01/27/10 03:29 AM
RebarCampIndiana was a huge success with a sitting Governor coming in to speak to all those in attendance. That was certainly a first for a REbarCamp. There were over 475 people signed for the sessions. I got to lead two of them. One, by lets just say oversleeping on someone else's part. Hey, what happens in Indy stays in Indy, but I was with him when we closed down Scotty's Brewhouse the night before and I was there early.
Again, thank you to all of those that put on this great event and for those that volunteered their time … (2 comments)
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I have been using video marketing since late 2007, but only recently turned my powers towards listings. 
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