home staging: Home Staging for the Non-Seller - 10/29/10 10:20 AM
 
 
 Maureen Reddy, owner of DaVinci Designer Gallery, adds another timely service to her design repertoire…”Staging for the Non-Seller”.
 
In a real estate market where homeowners are hanging on to their property rather than selling,  but are in dire need of a redo, Reddy provides quick affordable makeovers that have owners falling in love with their homes again.
 
Reddy reflects, “I’ve transformed hundreds of homes in my 15 years of home staging. When I had completed the staging process, sellers would gush over the transformation and wish I had staged the house while they were living there. After … (0 comments)

home staging: Does Virtual Staging get you a Second Date? - 09/22/10 10:17 AM
As a home stager for over 15 years, I have seen the industry grow. I have witnessed the hefty return on investment that staging brings to a homeowner and the transformations that ultimately sell the property. I understand the psychology of environment and the effects that it has on a potential buyer. Walking into a staged home creates the desire to buy… staging homes sell.
 
Virtual home staging is the latest  trend and has certain advantages. By using computer technology to place furniture and accessories into listing photos that will be posted online definitely curbs the staging budget in these … (2 comments)

home staging: Home is staged on a Saturday; Sells on a Sunday-DaVinci Designer Gallery - 04/12/10 02:03 PM
When will homeowners and Realtors realize that staging = sales? Last weeks staging project in just outside of Boston, MA was a smashing success with two full price offers at the first open house.
 The asking price for this dated townhouse was initially set at $299,000. The improvements needed to get the property up to par cost the homeowner just under $4,000. The improvements included painting decks and some interior walls, upgrading kitchen floor, bringing in updated furnishings, art, accessories and soft goods, and professionally cleaning carpets.
After the home was staged, the price was reconfigured to $319,000 and sold at … (3 comments)

home staging: Home Staging Video-DaVinci Designer Gallery's is Informative and Inspirational - 04/06/10 01:59 AM
Realtors, do your homeowners need to upgrade their property but aren't comfortable with staging yet? Show them a video...
http://www.youtube.com/watch?v=ba9OgxE8cpM
DaVinci Designer Gallery has created a susinct video that explains home staging background, presents before and after photos, and provides statistics. Visit my video with your clients, educate them on staging services and have them see the advantages of staging with their own eyes.
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home staging: Home Staging Boston- Convince the homeowner - 04/02/10 07:45 AM
Attention Realtors: How do you convince your clients that their home needs staging?
                     Call a professional stager!
At DaVinci Designer Gallery, as with many home stagers, a professional staging report is furnished to the homeowner. This instructional report….
 1)    Makes the homeowner aware of upgrades necessary for selling
 2)    Allows the Realtor to maintain a positive rapport with the homeowner while deferring recommendations to a  professional designer
 3)    Ensures that recommendations will be implemented by homeowner or DDG 90% of the time
 4)    Adds value to Realtors sales package and client's property

DaVinci Designer Gallery has been providing exceptional … (0 comments)

home staging: Boston Home Staging- Instant Gratification - 10/18/09 11:45 AM
“As owner of DaVinci Designer Gallery, I have been successfully staging homes for over a decade, in the best of times….and, yes, the worst of times. I want to give you, the sellers, a glimmer of hope and a bit of advice in these “worst of times”. My staging project last week found me in Peabody at a quaint property with an aqua blue bathroom (shower, sink, and tub), cut up floor plan, steep stairway, and dysfunctional rooms. After assessing the upgrades, formulating a plan, and scheduling the trades, we set off to work. Several rooms were painted, a pass-through bedroom … (1 comments)

home staging: Boston Home Staging- Instant Gratification - 10/18/09 11:43 AM
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home staging: Press Release: Boston Globe Magazine Quotes DaVinci Designer Gallery and Posts YouTube Video on Home Staging Necessity - 09/22/09 03:27 AM
Maureen Reddy, owner of DaVinci Designer Gallery, is fervent about getting the message of “home staging importance” out to realtors and sellers.
 
Read the latest press release from on Home Staging Firm DaVinci Designer Gallery
http://www.prfree.com/index.php?cur=index&action=preview&id=107504
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home staging: Boston's Home Staging Professional-DaVinci Designer Gallery - 08/17/09 01:06 AM
Realtors,do your sellers need professional home staging services but are reluctant to act? You must be educated on the importance of home staging and pass that information on to your client. Take time to research the stats, meet local stagers, and view staged homes, allowing you the knowledge that can make the difference between a quick and profitable sale or a property languishing on the market for months. Visit the "Home Staging" Video by DaVinci Designer Gallery, for a taste of staging information!. It's educational, inspirational, and just maybe the catalyst for a quick and profitable sale.Enjoy and pass it on. … (0 comments)

home staging: Home Staging Sells your property Quick- Latest Statistic - 08/07/09 04:11 AM
Home staging not only sells your property for more money, but it sells it quickly. The properties staged by Davinci Designer Gallery, in April , sold in record time.Watertown Condo–Days on Market -29 (current Watertown condo average dom 129 days) Watertown Single Family -Days on Market- 22 (current Watertown single family average dom is 83 days)Newton Single Family -Days on Market -73 days (current Newton single family average dom is 101 days)Cambridge Condo- Enjoyed the results of the staging so much they pulled the property from the market and bought various staging products brought on the job.It is most important, in … (0 comments)

home staging: Boston Home Stager cited in Real Estate Trade Magazine- DaVinci Designer Gallery - 07/07/09 03:08 AM
Maureen Reddy of DaVinci Designer was interviewed by  journalist, Camila McLaughlin, and quoted in her recent article”Setting the Stage”. The article appeared in the July /August issue of Bay State Realtor,  the official publication for the Massachusetts Association of Realtors.The article investigates the importance of home staging  from both the Realtor and the stager’s points of view.  Positive statistics are mentioned in the article along with staging relating to photographs, video, on-line selling, and marketing property.Staging is an intregal part of the real estate industry and it is a service that is here to stay, “ Buyers today expect a property … (0 comments)

home staging: Home Staging Video on You Tube from DaVinci Designer Gallery, Boston, MA - 05/19/09 01:27 PM
For your visual pleasure, I have added a home staging video on you tube. Please visit the link below. I hope you enjoy the show!
http://www.youtube.com/watch?v=NXyuToFF9dM
(2 comments)

home staging: ( Boston) NECN-Dream Home interviews Home Stager Maureen Reddy - 04/13/09 02:00 PM
(NECN) New England Cable News interviews home stagers on their show New England Dream House.
On April 12, stagers Maureen Reddy from DaVinci Designer Gallery and Paul Santo from Boston Staging and Design were featured on the cable news show, New England Dream Home. The importance and neccessity of home staging was discussed.....check it out at...
www.necn.com/category/40/32482
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home staging: Home Staging Sanity - 03/22/09 01:25 PM
Albert Einstein once said “The definition of insanity is doing the same thing over and over again and expecting different results”.This interesting quote rang true last week when I was introduced to several sellers who have had their homes on the market for well over a year. Each homeowner had gone through at least 2-3 real estate agents and were convinced that the failure of selling their home was due to the incompetency of the last agent. The newly enlisted agents called me for my advice because these properties were showing horribly and the homeowners resisted the idea of staging and … (0 comments)

home staging: Home Staging Article:The Massachusetts Association of REALTORS (by DaVinci Designer Gallery) - 03/06/09 06:00 AM
© 2008 Massachusetts Association of REALTORS®. All Rights Reserved. Privacy Policy Site Map Contact Us … (1 comments)

home staging: "Home Staging Statistics prove this service is a basic and necessary selling tool for the real estate industry" says Maureen Reddy owner of DaVinci Designer Gallery, Boston, MA - 03/01/09 08:38 AM
Interior designer/stager, Maureen Reddy contends that positive statistics support basic selling principles: A home is simply a product for sale and must be packaged in the most appealing way possible to entice the consumer and make the sale. The formula of visual marketing and home staging are the same. Create a desire that translates into a sale. If a buyer feels wealthy, sophisticated, intelligent, happy, and (or) healthy in an environment, they are more likely to make an immediate offer. Professional home stagers are able to evoke these feelings and create these desires through color, lighting, arrangement, and design. Today’s seller … (1 comments)

home staging: Home Staging: A necessity not a luxury - 01/18/09 12:30 PM
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Today’s seller is in need of staging now more than ever before. Stiff competition, hundreds of days on market, and savvy buyers make it necessary that a property show it’s absolute best. Yet, sellers are reluctant to make the dollar investment in staging because they feel they will not recoup these staging costs and believe they are already losing money by selling at this time. Nothing could be further from the truth. The well-informed and sophisticated seller and agent know that the statistics speak for themselves:
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1) Homes that are staged sell quicker and for more money … (0 comments)

home staging: Home Staging Beginnings, Boston MA - 12/06/08 10:17 AM
My Home Staging training began in the “Christmas windows” of Jordan Marsh.In the early ‘90’s I began my visual merchandising career in down town Boston at Jordan Marsh Co.  As I  “fluffed”  the Christmas trees, applied the specified amount of bulbs, dressed the sulky mannequin in the finest attire, and fussed over the mile high bed donning Ralph Lauren linens, I had no idea that this would be my initial training in home staging (and how could I know…there was no such thing as home staging back then).The objective of a visual merchandiser, is to create an irresistible presentation of the … (2 comments)

home staging: Home Staging- Boston Style - 11/17/08 12:37 PM
When you’re ready to put your home on the market follow DaVinci's 3D's for Home Staging.Declutter- Innately humans long for maximum space and light. It is a wise decision to edit furnishings in the room, remove unnecessary furniture and highlight the homes best features. In order to add a sense of space to any area you must remove the clutter. Countertops, in kitchens and bath, should be clean and clear. Overstuffed bookcases should be emptied, boxed, and stored. Closets are best seen with minimal clothing hanging.Depersonalize-A potential buyer needs to envision themselves as the owner of your home, this may become … (1 comments)

home staging: Home Staging- Beyond simple floor moves. - 08/06/08 01:44 AM
Your latest staging project requires construction.....you want your project to run smoothly and your contractor to return for subsequent work. How do you achieve this?  It's simple. Like any relationship there needs to be communication, understanding, and respect. After you have gotten three estimates on your proposed job, called on references, and chosen your contractor, you need to interview him as if it was a first date.You must clearly communicate your needs, (in writing) and accompany that with a time line. You must impart to your new "significant other" that there will be consequences if your needs are not met. If … (1 comments)