Top 10 Mistakes Sellers Make When Presenting Their Homes for Sale - Part I - 10/24/09 09:42 AM
Do you know the Top 10 Mistakes home sellers make about how they present their homes to prospective buyers?  And most home sellers also make the overriding mistake of believing that buyers "can see past this". 
Well, it's simply not true.  Only 10% of prospective buyers can visualize the potential of your home.  
This week I focus on the first Top 5 Mistakes.  I will share the remaining five with you next week.  And as you will see, ameliorating these mistakes costs little or none.
1.  Paint Problems - too often prospective buyers can't get past the ugly shade of green that the house is painted or the … (5 comments)

Lighten and Brighten Your Way to a Successful Sale of Your Home - 10/16/09 09:22 AM
When selling a home, it is very important that it be light and bright.  Buyers do not respond well to dark spaces. 
Here are a few home staging tips and tricks to brighten up your home: 
Remove screens from windows - this lets more of the natural light through Wash the windows - seems to be common sense, but you'd be surprised at what a difference it makes! Remove awnings from windows and over doors Trim or remove overgrown bushes and trees that are in front of windows
Replace drapes with sheers where possible - sheers provide warmth and softness to a … (2 comments)

Realtors: Do You Have "But I Can Do This Myself" Syndrome? - 10/08/09 04:36 PM
This past week I made a couple of presentations regarding Home Staging to real estate agents at their weekly meetings.  In chatting with one of them after my presentation, he said that he usually does his own staging.  This can involve anything as simple as telling the client to declutter to as time-consuming as going shopping for new bedding.   
When I asked him why he does this instead of hiring a home stager, he said "well, this way I don't have to convince my client to spend money.  Also, I can do what stagers do".
So ask yourself, does this sound like … (34 comments)

Homeowners: Do You Have the "But I Can Do It Myself" Syndrome? - 10/02/09 12:17 PM
Many homeowners whose homes are about to go on the market, would rather do it themselves than hire a professional home stager because they think they can, or they think they will save money. 
Either way, it's best to leave it up to a professional.  While there a few things you can do to get the ball rolling, such as decluttering and packing away items you won't use while the home is on the market, do you really know what to do and have the time to do it? 
Recently I did an estimate for a staging of a vacant apartment in Manhattan.  … (8 comments)

 
Don_7-23-07_10a_-_ Rainmaker_large

Donna Dazzo Home Stager in the Hamptons & New York

Manhattan, NY

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Designed to Appeal, LLC

Address: New York, NY, 10128

Office Phone: (917) 297-1528

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