Home Staging New York: Staged Homes Sell 78% Faster, Including Ours! - 02/26/10 04:48 PM
If you ever doubted that home staging may not be the worthwhile investment everyone on the West Coast seems to think it is, updated statistics show that it is.
Home staging is basically presenting a house or apartment in its best possible light so that it is attractive to the broad range of buyers, so much so, that when buyers walk into the space, they fall in love and want to live there.  Home staging is about selling a lifestyle, not a house.  If you put yourself in the frame of mind of someone marketing a product, you know that packaging … (13 comments)

Good Flow Sells Houses - 02/13/10 09:03 AM
 
What exactly is flow, and more specifically, traffic flow, in a house or a room? 
Simply, it's the ability to walk easily from room to room in a house as well as through the room without bumping into furniture or coming upon an empty space.
Homes that have a good traffic flow sell faster than those that do not.
But even if your home is not on the market, you still want to maximize flow.
A couple of important "rules": 
1.   You should be able to walk freely between rooms such as the dining room and kitchen, for example.  This rule wouldn't apply … (14 comments)

Home Staging Works: In One Week - 35 appointments led to 3 offers led to SOLD! - 02/07/10 02:33 PM
Home staging does work! A two-bedroom apartment in New York City needed to be sold, and sold quickly, because the owners were being relocated down south.  And it happened in 8 days!    
But, let's start at the  beginning of this amazing success story.    
The furniture in all of the rooms was not showing off each room to its fullest potential (see the before and after pictures below):
The dining room had a sofa in it The living room had two dining room chairs and not much else The master bedroom suite had a bunk bed for the children The children's room had … (11 comments)

Oh Dear! Featured Properties for Sale in Sunday NY Times All Need Some Free Home Staging Advice - 02/01/10 08:22 AM
I couldn't believe my eyes!
Here was an apartment featured in the Sunday New York Times' "On the Market in New York City" column.  As I viewed the pictures of this and the other two properties online with my home staging eyes, I cringed at the thought that  someone thought it was okay to photograph and sell these properties in their current condition.
While they are not horror stories, the three featured properties could all benefit from some free home staging advice.
So here it is:
1.  Upper West Side Condo - the personal photographs and wine bottle collection need to be removed.  … (13 comments)

 
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Donna Dazzo Home Stager in the Hamptons & New York

Manhattan, NY

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Designed to Appeal, LLC

Address: New York, NY, 10128

Office Phone: (917) 297-1528

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