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malware: QR Code Campaign Failures: 7+ Questions to Answer Before Launching - 11/13/11 01:04 PM
Do you plan to utilize QR codes in your marketing program? If you do the following are some solid steps to consider when implementing your QR code campaign into your marketing mix.
Questions to Consider for  Your QR Code Campaign
1. Security: more articles are being written about malware that has been designed to completely disable your smartphone. Before creating your QR code campaign, research QR code security so that you can assure your consumers that they will remain malware free
2. Plan Your Goal(s): what do you want your QR codes to do for your business? Do you want them … (6 comments)

malware: New Strain of Koobface Virus Hits Facebook-Again! - 03/03/09 06:43 PM

Facebook.com
I know the Koobface virus oh so well. Having a friend who is a video producer and editor, I often exchanged video clips via Facebook.com with my buddy. We used to trade trailers and enjoy each others critiques of our individual work. No more! Late last year, my “friend” sent me another trailer to review. Thinking nothing of it, I opened the video clip and it happened. My desktop was turned into the dreaded “zombie.”
What’s a Zombie?
My friend’s Facebook account was hijacked by hackers who sent a Koobface virus via a video clip. Once I clicked open … (2 comments)

 
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Dean Guadagni

San Rafael, CA

More about me…

Inner Architect; Inner Architect Media

Office Phone: (415) 410-7524

Cell Phone: (410) 410-7524

Email Me

Dean Guadagni is the Business Director for Inner Architect a social media marketing agency. We help businesses, corporations, and entrepreneurs understand how to utilize Web 2.0 and social media tools to deliver their value message. We perform diagnostics, create social media marketing plans, implement strategies, measure analytic information, as well as provide retainer based ongoing maintenance. We utilize direct marketing targeted strategies to measure our clients' message effectiveness and their ongoing engagement with their audience of consumers. This blog is an extension of http://Innerarchitect.com and my business self help real estate blog http://deansguide.wordpress.com. I write about business self help, networking, marketing, and branding. Interspersed within this core content are the techniques and tips on how to use social media like Linkedin and Twitter as well as your blog as the hub of your efforts to gain exposure and recognition with your target audience(s).


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