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referrals: Partnerships: How Are You Creating New Business Partnerships? - 11/26/11 02:13 PM
ting, salesforce, scrm
When looking at your business, do you have a plan for progress? If you set goals are they achievable? If your plan is progressing and you are attaining your goals what was it that helped you get to where you wanted to go?
Over the past few years Inner Architect has continued to build processes and systemsfor analyzing an organizations’ marketing efforts within the social network channels. During this evolution, we utilized a generic CRM tool that provided value but on a limited basic platform. We realized the next step for our business was to adopt the Salesforce.com  … (0 comments)

referrals: Steps to Prospecting Your Business Community Right Now - 03/26/11 02:50 PM
In one of my last articles I talk about targeting your local business community for leads. What I did not do is provide steps in how to get started. Here is what I would do if I were in your shoes.
Steps to Prospecting Your Business Community
List: all contacts who are friends or acquintences working in your local business community. Prioritize the list by importance or level of executive. Lunch & Learn: create a free lunch and learn curriculum based on your real estate knowledge and what you believe would attract a audience. Partner with an equally valuable affiate for … (0 comments)

referrals: The New Social? Handwritten Thank You Cards - 03/14/11 08:54 PM

How do you thank your customers, affiliates, and peers for their support in the age of social media? If you are like me you tweet your gratitude, post thanks via a wall post or message on Facebook, or contact them on their favorite social network. The result is a nice response in return. But how memorable are these outreaches when they are so common?
Go Postal: How Do You Do That?
Do you want to make a memorable impression on your customers? One that creates the “wow” factor? Sit down and write a thank you note and send it … (8 comments)

referrals: Is Your Elevator Pitch Micro or Macro? - 03/14/11 01:41 PM

When you are out at a networking event or meeting new people how do you answer the question: “What do you do?” If you are like most people you begin to dust off your elevator pitch in an attempt to dazzle and wow the questioner. Unfortunately your efforts to impress people with your “standard” elevator pitch is often the very reason why you do not connect. Eric Tsai’s “Creating the unforgettable elevator pitch” is a fantastic strategy that will improve your ability to connect and create business relationships.
Are you a Macro or Micro?
Most people when presenting their case … (2 comments)

referrals: ParkWhiz: Park Anywhere at Your Favorite Venues - 03/12/11 02:22 AM
Are you looking for a thank you gift for a special customer, referral partner, or affiliate partner? Sometimes convenience is the most important gift a person can provide. With convenience and "special" in mind consider Park Wiz.

Have you ever dreamed of driving into your favorite sold out concert, sporting event, or major bash knowing you would have a front row primo parking space just waiting for you? If you have the willingness to pay a premium, I have the service you have been waiting for all your life: ParkWhiz.com .
The following is a description provided by ParkWhiz on … (0 comments)

referrals: Realtor Networking Strategy: Foster Relationships With Employment Agencies - 10/25/09 12:19 PM
Handshake Wiki

One of the most intriguing networking strategies for Realtors has yet to be truly leveraged here in Northern California. The idea is simple: Realtors should seek partnerships with employment agencies and individual headhunters as their next referral niche. At the same time, employment agencies and their individual headhunters should be targeting successful relocation agents for referral opportunities
Benefits of Networking with Employment Agencies
Lead Generation: employment agencies deal with job loss which often results in a necessary quick sale of primary property, investment property, or vacation home sales Partnership: Realtors who partner with employment agencies could have an … (2 comments)

referrals: Fortune Magazine List of Fastest Growing Industries "Top Growers": Real Estate #1 - 11/06/08 07:51 PM
It is tough times for many Realtors today. Yet over the course of the last 5 years the Real Estate industry has been the #1 revenue growth industry in the country according to Fortune Magazine. In 2007 Real Estate experienced a 29.9% growth rate beating the second place industry of engineering and construction by over 10%.
What Does This Mean?
1. Real Estate is still a pillar and cornerstone of our U.S. economy
2. Real Estate experienced incredible growth and profits over the past 5 years
3. Hopefully Realtors saved their profits to weather the storm of the economy
The Future
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referrals: Why We Miss Referral Opportunities: You Can't Measure What You Don't Focus Upon In Your Business - 09/10/08 01:36 AM
Joanne Black owner of nomorecoldcalling.com and author of the book "No More Cold Calls Build Your Business Through Referrals" was a recent featured guest on revver.com radio show. I met Joanne at a North American Women's Business Owners event last year and she made a lasting impression: I wasn't making referrals a priority in my business.
4 Tips To Understanding The Importance of Referrals
1. Make referrals a focus: and priority in your business
2. Everday Process: you must ask for referrals in order to receive them and in order to be in the position of asking for a referral you … (12 comments)

referrals: European Property Search Engine Nestoria Opens Door To Global Partnerships - 09/04/08 06:42 PM
One of the newest tools to research property in Europe as well as look for investor interest for U.S. real estate is the United Kingdom search engine Nestoria. Tech Crunch’s Mike Butcher wrote an excellent article “Nestoria to offer average house price data via API” which outlines Nestoria. Nestoria lists properties in England as well as their other market Spain.
The idea for Realtors in the U.S. is to remain active researching the possible European investor wave that may be coming to the US to buy. Tom over at therealestatebloggers.com wrote a template wake up call about European and US real … (4 comments)

 
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Dean Guadagni

San Rafael, CA

More about me…

Inner Architect; Inner Architect Media

Office Phone: (415) 410-7524

Cell Phone: (410) 410-7524

Email Me

Dean Guadagni is the Business Director for Inner Architect a social media marketing agency. We help businesses, corporations, and entrepreneurs understand how to utilize Web 2.0 and social media tools to deliver their value message. We perform diagnostics, create social media marketing plans, implement strategies, measure analytic information, as well as provide retainer based ongoing maintenance. We utilize direct marketing targeted strategies to measure our clients' message effectiveness and their ongoing engagement with their audience of consumers. This blog is an extension of http://Innerarchitect.com and my business self help real estate blog http://deansguide.wordpress.com. I write about business self help, networking, marketing, and branding. Interspersed within this core content are the techniques and tips on how to use social media like Linkedin and Twitter as well as your blog as the hub of your efforts to gain exposure and recognition with your target audience(s).


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