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real estate advice: Finding Your Brokerage "Fit" (part 1 of 2) - 05/11/12 08:38 AM
Finding Your Brokerage "Fit" (part 1 of 2)
Not a week goes by that I don't get a question, comment, or complaint from an agent who's thinking of switching offices.
I'm always eager to hear why an agent feels the grass is greener somewhere else. It's human nature to feel that there is something better out there!
And sometimes there is. We've seen a lot of agent movement in the real estate industry in recent years. Sometimes the move is beneficial; often it is not. That's because agents often don't ask the right questions before making a move.
But I'm … (3 comments)
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real estate advice: Does Conflict Make You Cringe? - 05/04/12 10:03 AM
Does Conflict Make You Cringe?
As you know, I think there are a lot of things that are important to have in your toolbox.
Great presentations skills... a unique business brand... market knowledge... and more.
But I truly believe that the ability to manage conflict is the single most important skill you can develop.
Developing top-notch conflict management skills is far more critical to your business (and your personal life) than learning scripts, following dogmatic four-step scenarios, or mastering high-pressure sales techniques.
Conquer conflict, and your world will change... dramatically!
Hear the word "conflict" and it probably conjures up images … (0 comments)
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real estate advice: What You Can (And Should!) Learn from QVC - 04/27/12 12:00 PM
What You Can (And Should!) Learn from QVC
It's been around for over 25 years, it's the butt of many a spoof or joke ... and it's one of the most finely honed selling machines in existence.
What am I talking about? QVC, or course!
I know you're probably wondering why in the world this Zebra Report would focus on QVC. Well, stay tuned - because I think QVC has a lot to teach us.
First, a little background about QVC, which stands for "Quality | Value | Convenience". At its most basic level, everything about QVC's message can be … (6 comments)
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real estate advice: Are You a Real Estate Dinosaur? - 03/09/12 09:22 AM
Are You a Real Estate Dinosaur?
I recently read an article that shocked and disappointed me.
The gist of the article was this: a real estate agent had recently contacted a major, credible news source with the idea that the end is near for real estate agents.
After many years of success in the real estate business, the agent’s outlook on the real estate industry is not optimistic. At heart, she feels the internet provides sellers all the information they need to list, market, stage, negotiate, and sell a home themselves.
Huh?
Well, one thing that agent is right … (3 comments)
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real estate advice: Peak Performance... - 01/13/12 12:13 PM
Peak Performance...
I’m going to be releasing another white paper this month, and the topic is “peak performance”.
Peak performance is a term that gets tossed around a lot as the ultimate state of performance, but as I researched my white paper I found that what actually contributes to peak performance often isn’t fully explored.
So let’s talk a little about the elusive concept of “peak performance”.
Peak performers are those individuals who have developed and leveraged their skill sets in order to achieve the maximum potential results in their area of expertise.
It’s a concept that cuts across … (2 comments)
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real estate advice: Real Estate Education 101 - 09/19/11 05:21 PM
Real Estate Education 101 I was speaking with an agent last week, and was stunned to hear him say, “Well I’ve gotta run Denise. I need to get online and find some cheap clock hours. My birthday is in just a couple of days, and I don’t have the hours I need to renew my license.”
The gentleman I was speaking with is an agent I’ve known a long time, and I really was shocked that he placed so little value on continuing education. To clarify, I checked to see if he had perhaps taken other courses during the past two … (3 comments)
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real estate advice: Open House Preparation ... it's More than Signs and Flyers! - 05/20/11 12:25 PM
Open House Preparation ... it's More than Signs and Flyers! As the third installment of my open house series, I want to discuss how youprepare for your open house, and then how to actually host a highly successful open house.
In order to have a highly successful open house you must prepare, prepare, prepare. Simply showing up at an open house with a couple of directional signs and some flyers is not enough! If you’re like many agents who tell me “Open houses don’t work”, I’m willing to bet that signs and flyers are your only open house tools. That simply is not enough!
Let’s … (4 comments)
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real estate advice: Polish Your Presentations! - 04/01/11 02:25 PM
POLISH YOUR PRESENTATIONS!
Gone are the days when you can simply show up at a listing presentation with data from your MLS that shows comparable homes. Today’s savvy sellers require much more information. They expect an in-depth analysis of their local market. They want a customized marketing plan, tailored to their home and their needs. They want to know they are hiring an expert. And if your listing presentation isn’t one of your most powerful tools, you’re going to lose the listing.
One of my new coaching clients recently shared her frustration with me. She simply isn’t converting listing appointments into listings. The questions I … (5 comments)
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real estate advice: Ask Denise: The Realities of Keeping a Listing on the Market - 03/30/11 04:51 PM
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Denise Lones
Bellingham,
WA
More about me…
The Lones Group Inc.
Address: 2200 Cornwall Ave., Bellingham, WA, 98225
Office Phone: (360) 527-8904
Email Me
Join Denise Lones each week as she looks at the world of real estate and the world at large from customer service to the importance of listing presentations in a one-on-one style. Denise has more than 20 years of experience as a successful agent, broker, trainer and coach. Denise is someone in the know when it comes to real estate.
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