social marketing: Building Your Online Presence: Essential to Your Online Brand - 05/16/14 02:32 AM

Building Your Online Presence: Essential to Your Online Brand
Recently I worked with a group of real estate agents and asked them to focus on building their online presence.  I wanted to see how their business was affected by increasing their online visibility. Of course, I wanted them to blog and have a strong presence in their community but I also wanted to see how little changes online impacted their business.
For a few years now I have seen how some agents who have made their online presence a priority have flourished, but could an agent who had previously … (4 comments)

social marketing: YouTube: Is It the Perfect Learning Lab? - 07/06/12 02:08 AM
YouTube: Is It the Perfect Learning Lab?
If you read my Zebra Reports regularly, you know that I believe that today's real estate agent needs to engage more fully in social media than ever before. That engagement may come through Facebook, Twitter, Google+, Pinterest, a blog... or one of the other hundreds of social media sites available - including YouTube.
I've long been a big fan of agents posting videos on YouTube to help build their business. Not videos of your parents' 50th wedding anniversary or your dog chasing your cat around the house. I'm talking about real estate-related video.
(2 comments)

social marketing: Do You Know the 11 Best Pinterest Practices? - 06/29/12 02:31 AM
Do You Know the 11 Best Pinterest Practices?
In an earlier Zebra Report I shared my thoughts about Pinterest, and how it could benefit your real estate business.
As you might remember - or may have discovered since that report - Pinterest is a website where users can curate theme-based images and collections. At heart, it's based on the concept of visions boards and social photo-sharing.
Of course, you can simply use Pinterest for fun, rather than trying to harness its strength for business. But I do think there is enormous opportunity to reach potential clients through Pinterest. If you … (4 comments)

 
Denise Lones, CSP, MIRM, CDEI - Real Estate Coaching & Branding (The Lones Group, Inc.)

Denise Lones

CSP, MIRM, CDEI - Real Estate Coaching & Branding

Bellingham, WA

More about me…

The Lones Group, Inc.

Address: 2200 Cornwall Ave., Bellingham, WA, 98225

Office: (360) 527-8904

Join Denise Lones each week as she looks at the world of real estate and the world at large from customer service to the importance of listing presentations in a one-on-one style. Denise has more than 20 years of experience as a successful agent, broker, trainer and coach. Denise is someone in the know when it comes to real estate.



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