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links: Social Networking Manager Tool! - A real breakthrough! - 01/30/09 06:35 PM
Announcing the DomainDrivers Social Network Manager tool!The Social Network Manager makes all of your social networking tasks much easier.
Quick access to dozens of *categorized* Social Networking sites, including real estate sites. Currently the list is 74 sites, and growing. Easily track and access your account names, home pages, and content pages. Easily create lists of social networking sites: - Active Lists of sites where you have active accounts. - Favorites Lists of sites that you want to visit often or monitor. - Personal site lists - Add your own list of local interest or special-interest sites. - Never Visit lists … (0 comments)
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links: Social Network sites for links? - 01/16/09 09:33 AM
I'd like to hear from anyone who is using their SocNet memberships to actively post relevent, andchor text rich links back to their own sites, on their profile or on their "member" blogs.
Which sites?
MySpace FacebookLinkedIn
Hoe about
TruliaZillow, etc?
We'll be building a SocNet Manager tool that will help organize this, make in manageable, expand the reach by finding new sites to put them, and then track the profle or post URLs, so you can easily put them on your own site, and get them indexed.
… (0 comments)
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links: Blog Comment Assistant for Real Estate - FREE TRIAL! - 01/05/09 01:40 PM
Here at DomainDrivers, we are proud to announce that our new Blog Comment Assistant for Real Estate is ready to use, on a fully-functional, ten day, FREE TRIAL basis.Our Blog Comment Assistant is very unique. It allows you to navigate the fast growing world of real estate blogs in a structured, organized manner. By using the tool, and the categorized database of nearly 1000 real estate blogs that we maintain for our users, you can easily create "queues" of blogs that you'd like to review, and then possibly comment to the posts. It is all under your control. For example, you … (1 comments)
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links: Is the Web raising your own boat? - 08/18/08 11:31 AM
Using the WWW effectively as a marketing tool for a real estate agency business has now been proven to be quite beneficial, if you talk to agents who have done it. The profile of a "top performer" in this business is changing dramatically in terms of how they are getting there. Many are using the Web.
The WWW does not raise all ships, by any means, It can really only raise those who take it seriously, educate themselves, and take action.
The level of denial of the importance of the Web in this industry is palpable. Remarkably, it does not even require … (6 comments)
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links: Do Web-savvy agents jump ship? - 08/08/08 11:39 AM
Can anyone confirm that more and more Web-savvy agents are jumping ship to brokers that offer them the kind of deal that they want? That is, smaller splits, no desk fees or other office fees, work-from-home freedom, etc. I have seen it happen, and I am hearing that it is becoming more common. After all, these agents generate their own lead stream. They do not need a broker to provide it. On a similar thread, the rest of you might want to read this post:Do you need a Mentor Evaluation?
It asks if your own broker is up to speed … (10 comments)
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links: "Great content" automatically gets links - NOT! - 07/21/08 09:16 AM
In a lot of SEO forums, especially the real estate forums like this one, and others, you will find a contingent of people that insist that "great content" alone will result in huge numbers of links to your website. Well, OK. Sure. I have seen it happen. I can point to a few specific sites where it works like crazy. However, I think I can point to a lot more sites that have "great content" and nobody cares. It generates few, if any, links on it's own merit. I have evaluated many of these sites, at the site owner's request, when … (16 comments)
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links: Why is SEO considered so mystical? - 07/09/08 09:28 AM
With my years of experience in the business of link building and SEO, I continue to be frustrated that so many agents consider search optimization to be a hard-to-understand, confusing, technical issue.
I blame many of the so-called "SEO celebrities", many of whom deliberately try to make it such. They devise all manner of complex theories that make this appear to be some kind of magical process that only they understand. Or they imply that they have some kind of special insight that the rest of us don't have. Or they try to instill the notion that there is so much change taking … (9 comments)
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links: Good Landing Pages Are the Key to SEO Success - 06/27/08 09:16 AM
95% of the "on site" SEO work for a real estate agent site should revolve around the creation of properly formatted "landing pages". Poor landing page construction, combined with a lack of links, is the single biggest handicap that agents put upon themselves, when it comes to good search results.
A "landing page" is a Web page that is built to attract specific search traffic, usually for a specific search term (or terms). Having well-formatted, keyword-rich "landing pages" is vital to good, consistent SEO results.
Putting forward a good landing page is a rather sophisticated piece of copywriting. For that reason, … (4 comments)
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links: Does Your SEO Work Get You a Seat at the Closing Table? - 06/25/08 10:01 AM
Hi all...
There seems to be a massive amount of denial among some agents that search engine optimization (SEO) efforts actually lead to CLOSINGS and income.
I think that a lot of agents consider SEO to be smoke and mirrors, and are unwilling to address it with an investment of time and money.
Are any of you willing to share your experience, positive and negative?
I am aware of many success stories, but they are scattered. Let's put them in one place...
Also, for those of you who have expended some effort, but not gotten the results you want, I am … (3 comments)
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links: The main difference between sites with good rankings and those without - 06/13/08 10:12 AM
There is only one real difference that matters: The attitude and approach of the site owner toward search engine optimization.I have done dozens and dozens of free website ranking analysis on agent sites. Their lack of rankings almost always comes down to the decisions that the agents have made up to that point.The only exception is when they have hired an incompetent SEO advisor, which I have seen, many times. But, had they known what to ask of that advisor in the first place, they'd likely have avoided that mistake.I am not here to be combative. I am here to put this forward as … (25 comments)
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links: SEO landing pages for your site - an easy and FREE to use tool! - 06/11/08 08:23 AM
A "landing page" is a Web page that is built to attract specific search traffic, usually for a specific search term (or terms). Having well-formatted, keyword-rich "landing pages" is vital to good, consistent SEO results. You have to "tell" a search engine exactly what you are about, using specific page formatting. You do that with well-built pages. Poor landing page construction, combined with a lack of links, is the single biggest handicap that agents put upon themselves, when it comes to good search results.If someone searches for "Your Town ST real estate" and you have a good landing page (and links … (39 comments)
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links: Do you know your "cost per link" and SEO ROI? - 06/04/08 10:31 AM
One of my pet peeves with some SEO theorists is that there is never a return-on-investment aspect to it. They operate as if SEO is blissfully independent of a metric that applies to every other business service. That is bunk!SEO work takes time and/or money. There are several ways to get to the top rankings, but there can be HUGE differences in the cost (again, both money AND time), the effectiveness, and the timeframe to get there. Most SEO discussions prefer to completely ignore this significant difference. Instead, many SEO gurus are too caught up in "my way is the right … (0 comments)
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links: Why SEO "theory" is usually worthless - 06/03/08 10:14 AM
In my ten years in the Web marketing business, in a wide variety of roles (we now focus on link building), I have come to view certain corners of the SEO world with a great deal of well-justified skepticism.Here's why....We regularly see "theories' floated by the most vocal of the SEO gurus. They are the so-called "stars" of the SEO world. Quite often, we find that these theories fails to hold up to the most cursory of real world analysis, using real world search results. It all "sounds good on paper", to those who want to believe a well-crafted story, so … (14 comments)
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Dirk Johnson
Potomac Falls,
VA
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Address: Sterling, VA
Office Phone: (703) 406-4698
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